3G New wireless Terminal Marketing Community e-commerce into gold mine

Data picture "The advent of the 3G era, the application of wireless terminals to bring new vitality." Although it only accounts for our current cooperative regional Web site application of about 5%, but its growth rate is very rapid.　　"Sho, vice president of Alibaba's Internet application software provider Phpwind, told reporters. Recently, Phpwind in Beijing issued a "regional website to open the internet Blue Ocean era" strategy, will participate in the cooperation of the regional site to provide free technical support.　　Experts believe that, under the impetus of new technology and platform, community e-commerce becomes the new "gold Mine" of network economy. Regional site coverage of nearly 200 million users "we have been focusing on regional sites since August 2008, found that many of them have a good potential for development, such as Xiamen small fish nets, Dragon Lane and other regional sites of the annual customer advertising revenue are tens of millions, but in the process of communication also found that their customer potential is far from being played out.　　Sho told reporters. Dcci, director of the Internet Data center Yanping, said that the regional site spent the initial market incubation period, has entered a period of rapid growth.　　Regional Web sites can be covered by the number of users has reached nearly 200 million of the scale, is the largest part of the new Internet business opportunities. However, now the regional site for small and medium-sized sites, technical force is insufficient, and the operation mode is not very mature, the need for specialized products and service providers. Not long ago, Phpwind has been with Kunshan hotline, Yuyao Living network, such as the coastal provinces of the 8 core regional Web site users reached a strategic cooperation agreement to carry out a new version of the joint development of products. Phpwind will provide free technical support for participating regional websites, while the regional website provides Phpwind with development suggestions, feedback to Phpwind of its business operation experience and needs, and help Phpwind optimize the new product.　　Over the next few years, Phpwind hopes to help the existing regional Web sites by offering products and business cooperation, with a view to the emergence of a large annual income of millions of to tens. Mobile phones and other new applications are becoming marketing model according to Sho, Phpwind has long been focused on network application software services, service customers have more than 600,000, and these experience and technology for the regional site to build marketing platform played a very good role.　　These cases suffice to say, in the era of Taobao, can provide e-commerce services for more merchants, big Taobao can help the webmaster better realize the flow of cash. Taobao E-commerce strategy in the big, wireless terminals and community E-commerce is two major areas. Mobile phone applications in the community has been more popular, at present, such as coupons and maps and other typical applications have been in some high-end regional site has been very good application. "Activity is an important marketing way for regional sites, phpwind not only can download through the mobile phone, so that our users can easily buy tickets coupons, but also through the way the site bundled, through the map to find the users we need." These can be combined with our marketing activities. "A high-endThe CEO of the regional website told the reporter, the handset terminal advertisement release will also become a new profit way in the future. Sho told reporters, Phpwind very pay attention to the arrival of 3G.　　Phpwind's wireless terminal version has been developed for half a year, for the regional Web site's wireless terminal marketing needs, not only optimized the ordinary mobile phone network functions, but also for the regional site's commercial operations and activities such as marketing functions to do a special development, such as the mobile phone terminal advertising function, the version will be officially released in the near future.　　The concept of the portal community has gradually surfaced. It is understood that Phpwind is a community of e-commerce infrastructure builders, through its community classification information, Community Mall, group purchase, member real name certification and many other aspects, for community E-commerce has laid a solid foundation.　　In recent years, the development model of Internet regional website is gradually clear, in the general direction of advertisement, entertainment and electronic commerce, many local communities will take e-commerce as the long-term sustainable development direction. and Phpwind after entering the Alibaba family, and the existing various subsidiaries closely, especially in the Community E-commerce has done a lot of attempts, such as the community Taobao project has been carried out for a year, Taobao's seller resources and credit system into the community,　　For the big Taobao E-commerce strategic layout made an important attempt. Sho said that this year Phpwind will work with Aliyun to further the collaboration, the provision of products, services and ideas for small and medium web site growth, especially the development of regional sites play a key role.　　Through products and services to help small and medium web sites to reduce IT costs, improve profitability model, and achieve the bottleneck of e-commerce breakthrough.　　Experts said that the portal community is a very important link, and phpwind through the general build station products, for more small and medium-sized Web site business model to provide the best solution for the Internet to open the region's blue sea era to lay a solid foundation. Commercial newspaper reporter Wu Chenguang picture for information picture