4 easy mistakes in social SEO

First of all, of course, need to know what is social seo, very simple, according to the literal sense, is a combination of social media marketing and SEO, this integration of marketing power may be far more than some http://www.aliyun.com/zixun/aggregation/38848.html "> Marketing personnel Imagine." Online marketing does not work, it means that your actions are incorrect, do not properly use a variety of platform resources, resulting in the brand's information strategy appears powerless and confused.

You have to realize that social media marketing and SEO is "holding hands", there are some easy mistakes to pay attention to, here on the 4 of social SEO process easy to make mistakes.

1, social media as an advertising carrier

Don't turn your social media into a tool for selling products. Most social media interactions are driven by consumers, and social media is not only a good way to engage the target audience, but also to build up your online brand influence, share and promote more content, but be clear that it is not your company's advertising medium.

Companies that use social media only as a platform for selling products or services will soon realise that no one is paying attention to them.

2, think social page can replace enterprise website

On the other hand, many companies invest a lot of time, energy and money in socializing, and even some companies decide to replace their most basic corporate websites with Facebook pages.

This is likely to be fatal for businesses, Facebook pages are not yours, they belong to Facebook, Facebook has the right to close your pages without even needing a little warning or explanation, which will give the company nothing more to say.

I'm not denying the power of Facebook, just for example, if Facebook suddenly doesn't work that way, or if social media isn't doing that much, and all your energy is on these social networks, then your business will have no tomorrow. So, social media is just one of many promotional platforms, and one that is now very effective, don't give it up, but don't just focus on it.

3, fantasy "overnight fame"

Whether SEO or social media, is a long-term process, the combination of the two does not mean that can shorten the time, so do not always hold on to the attitude of success immediately. Social SEO needs to continue to make unremitting efforts to let your online business booming.

A lot of people are eager to see Rio, and that's understandable, but it's hard to be permanently successful in trying to prove Rio by giving up the long-term benefits for immediate benefit.

Remember, social media is based on real relationships, real people, people can interact with your business online, but you have to give them enough time to think and participate, and it's best to give them some reward.

4, Target audience positioning error

One of the basics of marketing is to identify and understand your target audience, and if you don't have a firm grasp of the audience's goals, all of your content is wasted.

Not only do you need to know who your audience is targeting, but also their online behavior characteristics. If you want to sell your product to it executives, do you know how most it executives use the internet every day? Which websites do they prefer to log on to? What are their experiences with social networking? How do they search? Understanding how audience goals interact with the Internet can help you locate your site in the best way possible.

Social SEO can fundamentally enhance the brand online influence, the integration of them will become a more powerful force. However, a little attention, some small details of the problem may affect or even destroy the entire activity, the above 4 points of attention can be used to do foreign trade marketing friends for reference.

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