4 years how programmers operate Web site operations optimization

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I used to be a programmer with more than 4 years working experience the age is not very big, but, the first job with a big-name manager, usually do is Kingdee product line and Hong Kong and Taiwan Factory product line project, so, wages were relatively high, because, eager to change the programmer relatively boring, narrow circle of the poor situation, so , followed by a business and SEO in the community are very Daniel's friends learn to optimize the site, in the slowly understand and contact those business owners, only to wake up, technical cow useless, the technology into Money is the king!

The era of traditional WEB1.0 is over, in a comprehensive "outside the chain for the king, content for the emperor" WEB2.0 to WEB3.0 Customer Experience filtration ERA, the industry is rife with impetuous, pompous chaos, the Internet is on each other copy, and, every day a large number of people are in a career change, then, In this era of rapid development today, you can also learn through the internet to keep up with the progress of this era?

No matter how the idea of SEO changes, just remember, flow is always the blood of the Internet, all the sources of demand and analysis are based on traffic, so you can not rely on technology alone, SEO is not only a technology, but a kind of keeping up with the times of the thinking mode. There are a lot of big money in the stuffy sound. These people often have the mode of thinking! Most of us do not know to follow the footsteps of the search engine, more rapid way to follow the footsteps of the black hat, so, the proliferation of Black Hat caused a seoer of the heart is very uncomfortable, but also directly caused by the industry chaos! Because the search engine's algorithm is opaque, not public, so, We do not know how to effectively circumvent the search engine algorithm to avoid the mechanism, more are in a step-by-step exploration and experimentation, and the SEO start time is relatively long, usually around one months, but, a good operation and SEO is not need to worry about this problem, because, They have completely controlled and followed the footsteps of the search engine, then we should start from what point of view? site positioning we will not repeatedly say;

One: Site structure

Site deployment of the keyword structure rationalization, to ensure that the weight of the site transmission flat horizontal, can not enlarge a certain point, also can not make a certain point weight is very low, the best site structure weight transmission is a pyramid type, if a point of infinite amplification, or a little too low, then the triangular structure will collapse, It can even cause a page to fall right!

Second: Site keyword mining and deployment

We usually use a variety of tools to explore the value of the target keyword and long tail keyword, more words, tens of thousands, 100,000 are very normal, then dug out so many keywords how to effectively distribute the station? We can classify keywords by the following words: adjectives, main key, service words (information words), interrogative words ( FAQ) and so on, the mining to the data classification, you can use other tools, can be divided into a very large number of long tail words! How to distribute and deploy reasonably, it is necessary to see the unique thinking of operation and Seoer!

Third: How to view the content of the site is copied or false original

Website content is copied or false original believe is to make each stationmaster headache unceasingly question, then, we look from another angle? UC President Yu said that "the only way to deal with plagiarism is to innovate constantly", site content has been copied or false original has affirmed the quality of your site content, and if the other site plagiarism or false original is not clever words, on his site is actually a negative impact, do not think that the search engine identified plagiarism and false original, Once recognized, in some respects will be copied to the site to increase the weight, and the corresponding will reduce the weight of the copycat! This situation is not absolutely unavoidable, then the webmaster will change an angle and mentality to treat it.

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