5 essential elements of a perfect entrepreneurial idea: unique selling points and strong user response

If you are an entrepreneur who wants to http://www.aliyun.com/zixun/aggregation/17502.html "> Change the world and be passionate, you have to have this mindset and the necessary factors to succeed." In the process, you will slowly "feel" these.

First, the most important thing is that you need an entrepreneurial idea. And it has to be a good idea.

But how do you find a perfect startup idea?

A wonderful entrepreneurial idea often comes to mind inadvertently, isn't that what Zuckerberg is? Isn't that how Facebook was born?

But how in the world can you tell the difference between good and bad ideas? Especially if this is the first time you've started a business or you've only been self-employed, you can easily get into self-doubt and indecision about the feasibility of this idea.

Will this idea make money?

Will users like it?

How likely is it to fail?

What kind of difference does it bring with other similar products in the market?

These problems will always haunt you, you can not ignore them.

Luckily, I'll share with you some of the basics of a good startup idea. This will provide a yardstick for your entrepreneurial ideas. This way you can choose a brilliant idea to start a business and not act with doubt.

Factors 1--User's strong response

The first and foremost factor is the user's response.

In other words, your entrepreneurial ideas should cater to a user's needs, and you can actually provide solutions that your target audience should be the people who need this solution.

Last week, for example, I read an article about the success of a hugely successful start-up company,--okcupid. For those who do not know what OkCupid the company is, it is a matchmaking service company focused on local dating. You can use their apps to schedule a blind date. The way they do it makes online dating easier and more authentic than ever. So they have nearly 3.8 million users, 1 million of whom are active users every day, and since 2004 they have maintained a growth rate of 33%.

Obviously, this is a successful enterprise. Perhaps most of you will think that it is impossible to have such a large and responsive business idea like OkCupid.

But, in fact, you can!

Of course, innovation, convenience and the details of the repairs are a big factor in OkCupid success, but the real reason for them to achieve such great success is the strong response from the user.

If you think about it, what kind of people don't want to go on a date?

Now, you need to answer the question:

Who will your entrepreneurial ideas affect?

Are these audiences really motivated to respond to your ideas? Why? Why not?

Factor 2--Unique selling point

If you are familiar with marketing or PR copywriting, you should have heard about this factor.

A unique selling point is a place where you can differentiate yourself from your competitors in the marketplace. Your selling point needs to be that the customer cannot buy it from other competitors.

For example, let's take a look at Startupbros, where do you think our selling points are?

To be honest, you may feel some characteristics. For instance, Kyle and I are successful internet entrepreneurs. Our goal is to provide real-sex advice, skills, not lip-talk theories, or disgusting stories for entrepreneurs.

But, in fact, there are many entrepreneurs like us have their own blog ... So, what is our difference?