5 Elements of keyword research

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Keyword research is cool, because the job is to analyze people's thinking. It's priceless to look at the keywords or phrases people look for when they're looking for something, because instead of listening to people say what they want to do, watch what they do. When this information is counted together, you will certainly find out what people often enter when they want to find a title. Once you have mastered the ability to analyze keywords, you are ready to start, you have mastered the ability to create highly relevant content, and to heal your visitors and improve credibility. After all, you are giving speeches to the audience, so be sure to meet their needs.

When you're done with keyword analysis, you'll be able to get pretty good search engine rankings by creating the relevant content for your strategy. In the days when Google was driving the world, it seemed strange to think of its traffic as a second consideration, but that was true. Google will acknowledge that someone else has approved your content first.

Search Engine keyword Research of the rebellious law is to forget the search engine will bring you traffic. Focus on refining content, such as free data analysis or a low cost market research report, which will surely give you a quick and good ranking. Before Google likes your content, it must be someone who likes it first.

For keyword research, here are 5 basic elements.

1. Research Tools

For research, Google's keyword tools are certain. Another free is Aaron Wall's SEO book Keyword suggestion Tool, an integrated Yahoo! Tools for searching (yahoo!search) and other useful elements. Paying tools are generally a good choice because they always sell you ads through search engines, even wordtracker and keyword Discovery.

2. Find Features

"Keyword" is a word that attracts the attention of the world, but after some cases, you will realize that it should be a "keyword phrase". For example, a real estate agency in Austin (Texas), even if it ranked well on the keyword "agent" (attorney), would have little profit (and luck), while the keyword phrase "Austin real estate Lawyer" with its geographical and professional characteristics ( Austin Real pence lawyer) will have a higher flow rate conversion. Of course, don't forget synonyms.

3. Strengthening statistics

Instead of paying special attention to the numbers in a monthly query report provided by a professional statistical tool, be concerned about the popularity of keywords. It's important to be sure that enough people get through to your site with a specific keyword, and that's what it's worth, especially if it's one of the main keywords of the site. At the same time, be sure to realize that if the ranking competition is very fierce, that first do something in their power; if the competition is destined to be the fate of death, then it is best to combine some keywords to do long tail optimization.

4. Highly relevant

Make sure that the keyword you are considering is highly consistent with your final goal. If you offer a service or sell a product, then the relevant keywords are easy to determine-your purpose is to want someone to buy your service or product, and if it is for other purposes, be careful about it, such as content publishing subscriptions, donations to charities.

5. Accumulation of resources

This is the most critical step, a unique keyword can support the development of the site, the needs of users? So the website must:
* Meet the basic requirements of visitors
* Take on the start of a sales activity or a user's entire activity cycle
* Worthy of others links
Step 1-4 is the basic operation process, confined to the work of the webmaster.
Step 5 is very different and will be highlighted later.