5 million players in the world's first online games

This report (reporter Yang) yesterday zero, according to foreign game business Blizzard and nine city agreement, nine city has four years of "World of Warcraft" agent operation right officially terminated, thousands of servers have been fully stopped. NetEase, the new agent of the game, says it will record the final role and game time data for all players in a snapshot format, the new server opened as early as late this month.　　This is also the world's largest player in the "first online game" for the first time long stop. Back in late June, when it reopened for World of Warcraft, NetEase said it would open the first batch of servers in late June and open all other servers in a matter of weeks.　　In other words, from yesterday morning, the world's first online game of Warcraft will usher in China at least 15 days of operating space. 2004, Blizzard and nine city reached an agreement, the latter received blizzard "World of Warcraft" in mainland China's proxy operation rights. The following June, "World of Warcraft" in mainland China officially commercial operation. The game at the same time the number of online breakthrough 800,000 people, attracted the attention of the industry. Subsequently, the nine cities said the highest number of online breakthrough 1.2 million people, and the total number of games in 5 million people, always ranked the number one player in the national games.　　According to the results of the nine city, the income of World of Warcraft accounted for 90% of the total income of nine cities. 5 million player interests in doubt at present, China is the largest market for World of Warcraft, and users from the Chinese market occupy about 43% of the total number of users of World of Warcraft.　　According to official statistics, the transfer of user data due to operator changes will involve 5 million Chinese players ' vital interests.　　The most urgent concern of the players are many, the most concern is whether the data migration will be lost, netease operating capacity, charging mode will change, customer service quality, whether it will pass through the Ministry of Culture approval, the transition period in the end how long, and so on. In this respect, NetEase has repeatedly issued a notice to appease the players, and even the chief executive of NetEase, Lei Ding personally sent a letter, hope that during the transition players can wait patiently.　　NetEase said in the announcement, based on the last data snapshot record, the remaining game time on the account after the server reopened can be retained and continue to use. The old agent nine City company also issued a notice that June 7 will open a refund service website, the player has not expired in the hands of the "World of Warcraft" point card and the balance of the account, whether it is not activated recharge, or has activated recharge began to use, June 7 will return the corresponding money to the player, to provide players with different balance return options.　　In addition, the player has ordered the sixth batch of World of Warcraft security token, but has not yet shipped, nine city will refund the full cost of the order. A number of online games for the blank period if not because of huge benefits, a network of game owners will not cause such a big response.　　However, from the internet several years of profit status, it is not difficult to see that the network game is not only the largest source of profit for this emerging industry, but also shows a full potential development prospects. This April, SohuThe "tour" of the network game split out, the success of the contrarian listing, not only broke the Chinese companies in the Nasdaq IPO ice-age, but also in the U.S. capital market when the depression alone in the rise.　　Recently, Shanda also announced plans to split the game business overseas listing, is expected to be 2.5 times times the size of Sohu tour. 5 million of the domestic players will be temporarily "World of Warcraft", in the face of this vacuum period, a number of game giants have launched a marketing campaign, the opportunity to draw players to expand the market.　　Among them, nine city launched the new game played "open Another World" advertising language; Shanda's a game affixed to the "Korean version of Warcraft" label, Jinshan a game also played "a world door closed, a martial arts door opened" advertising language. Many online games manufacturers have launched targeted ads, the choice of timing and so accurate. For the first game of World of Warcraft, the disappearance of the 15 days is not terrible, it is frightening that 15 days later, may be surprised to find the whole market has been reassigned.