5 Ways to set keywords

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On the internet every day there are a large number of goods landing, only these products stand out to get the chance to deal. And buyers want to find their products in the vast goods as soon as possible, will use the keyword search. Keyword how to set up, the goods can be displayed more, below for you to introduce several methods bar!

1. Select valid keywords

Keyword is a description of the store goods and services, choose the appropriate keyword is to build a high volume of traffic in the first step of the store. One of the key techniques for choosing keywords is to select some of the keywords that you will often search for.

2. Find valid Keywords

Before you collect the required keywords, it is important to understand how the buyer uses the keyword to search. Transposition thinking if you are purchasing this product will choose which keywords, then this keyword is the ideal keyword, the same as the keyword to arrange the name of the product.

3, the selection of keywords skills

A, the keyword set must be fluent, do not have typos, the statement is not, so the search show, it is certainly not a priority display;

B, think carefully and write down the key words related to the store goods. Maybe you know more about this product and ask them how they will search for people who don't know the industry.

C, set the hot keyword. Use some Taobao data analysis software, extract some of the same industry popular search keywords, and add these keywords to their store.

D, refer to other shops. Refer to some of the same shops and see how they are written. This way you may get unexpected keywords.

4. Principle of keyword setting

A, clarify the basic characteristics of goods. For example, if you open a women's shop, the product name is set to "beautiful women 17869.html" > dress, there is only one keyword "dress". You can add basic features such as color, pattern, texture, long-sleeved or short-sleeved.

B. Indicate the selling point of the commodity. Even if there is a "dress" such as keywords, but the shop selling dresses too much, too many in front of you. and Taobao ranking is "ranked by popularity", then your keywords on what can be ranked in front of others? Then you need to mark out the selling point of the dress. Can choose the brand as a selling point, and add counter words. So others in search of time, more targeted, narrow the scope of your shop dress show the odds will be very big.

C, show the advantages of the goods. Adding the words "special", "package" and "promotion" in the product name will increase the buyer's interest in entering the shop.

5, processing keywords

At this point you have collected a lot of keywords. The next step is to combine the key words that are collected and make up the commonly used keywords, which are called long tail words. Many people use two or three word keywords in their search, such as "wrinkle-resistant eye Cream", "Clinique Essence Liquid", etc. This kind of composition keyword helps to improve the chance of the product being searched.

As long as the key word selected, shop away from the success of only half, because most of the buyers are first search, was searched, if your product prices are more appropriate, then the buyer will certainly choose your oh.