51 phone recharge soared 40% market segments into a new bright spot

51 small long holiday to become the peak of the public travel, in the tourism market with flourishing, but also pushed up the number of mobile phone recharge.　　Taobao related data show that the small holiday period during the recharge volume and weekday growth of 40%, market segments become a holiday online shopping new bright spot. Taobao phone recharge soared 40% pay treasure wireless Recharge 2 "long-distance plus roaming, not a few phone on the owe fee", at the World Expo site, a Mr. Chen from Beijing complained that, due to the advance did not think of the problem of off-site recharge, a owe to the family are not connected. Fortunately, the companion's mobile phone can be Taobao, 2 minutes after the mobile phone again opened, "It is really more convenient." "It's not uncommon for tourists like Mr. Chen to have a 51 long vacation." It is understood that this year's small holiday pleasant weather, and met the opening of the World Expo, the country's 13 key cities, a total of 25.448 million visitors, an increase of 23.3%.　　A large number of travel groups have led the development of tourism and shopping markets, but also brought such as mobile phone recharge and other problems. It is understood that, due to the current major operators in different places to recharge services are not the same, a large number of users during the holiday away from mobile phone recharge difficult problem.　　The network recharge is beyond the geographical limit, covering the operators around. Many tourists have to choose the form of network recharge. According to Taobao related data, Taobao mobile phone recharge pen number and amount have soared, 51 the day, Taobao home Recharge Center appeared up to 40% of the substantial growth, the total recharge line set up since the opening of the highest record of the service.　　In the geographical distribution, Zhejiang, Shanghai, Beijing, Guangdong, four users in particular preference for network recharge, the number and the amount of their recharge is ranked in the forefront of the country. The turning point of the small long vacation to the rural infiltration network recharge in addition to cover a wide, to account fast, attract users to use another major factor is a certain discount. It is understood that Taobao for mobile phone card recharge 100 yuan, the price is generally around 98 yuan. This is more appealing for two or three-line city users. Some members of the public have chosen to return to their hometowns during the long holiday and have brought the online shopping to these areas.　　And more than 97.35% of China's rural mobile network coverage for the two or three-line area and rural internet shopping laid the foundation. From the Alipay data can be found that a lot of people in the network to try to recharge and Alipay mobile client recharge, through Word-of-mouth spread, quickly accepted the type of recharge. Taobao related officials revealed that after the long holiday, the net purchase volume will generally have a larger growth, especially in the area of less developed online shopping.