6 effective ways to avoid negative information in promotion

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Promotion is not only to show the site in front of the public, but also pay attention to a kind of what kind of posture presented. The promotion of the website if only pay attention to push rather than the dissemination of the quality, then this benefit is just like today's "Feng elder sister", many people look at jokes-like concern, but few people agree with her words and deeds. In doing website promotion inevitable will produce some negative information out, peer vicious conflict, netizens to promote disgust and so on have become negative feedback factors. At the root, we may not be able to completely eliminate it, but we can do as far as possible in the promotion of the comprehensive to reduce and avoid it.

1, to ensure the perfect function of the website

The website takes out promotes, if does not have a complete finished product, will only let the user to create the distrust to the website. The perfect use of the guarantee function is to avoid and reduce the bad effect caused by the website from the source of popularization.

2, have a good user experience

Single from the basic ability to use the Web site and the fundamental aesthetic level of the page, the universal netizens think that the Web page clean and tidy do not have too many ads, even if there is advertising as long as not too ugly is acceptable. A good user experience occupies a very important position in the use and promotion of the entire website as well as in the operation.

3, promise not to make false promises

People should speak good faith, and the site as a result of the efforts of all the people gathered the integrity of the people in it, more should be in good faith in the first important position. A lot of websites have launched activities that set up some prizes, looks very attractive, and the site is holding these things as a publicity to attract users to participate in the activities of a gimmick, really to get the prize to the end or the site, the whole is tantamount to a fool a user opened a blank check, this way is extremely dishonest.

4. Adopt reasonable Formal Promotion method

The unreasonable use of the promotion way has the responsibility of not shirking the negative information. In the use of promotional methods, why many webmasters do not agree with the use of viral marketing, too many mass mailing, and so on, because these ways will bring adverse impact on the promotion, and even users to the site will be disgusted, so that the last will only outweigh the gains.

5, to identify the root causes of the positive response to solve

When the negative information, very worried about this negative information will be spread, so worry about how to solve, this is a lot of webmaster's mentality. In fact, this situation, as long as the face, certification is not a terrible solution.

To give a wont: a transaction type of the site after the transaction dispute, the customer that their rights are not protected, to other large forum portals published on this trading site unfavorable remarks, this time the site to do is proactive and customer communication, Explain why and as much as possible to compensate customers in the heart of the loss and dissatisfaction, deal with this dispute, not only to allow customers to actively delete adverse remarks and also to bring good reputation.

6, clever use of negative information

Negative information in most cases is bad for the site, but the use of good, not only can eliminate negative information can also play a role in the promotion of the site, and more than positive to promote the flow of more, especially for some untrue negative information, the site can increase the use of degrees. Many websites will have some negative information at the beginning, the main purpose is to improve the popularity of the site. The use of this information is a certain risk, not a full grasp of what experience is best to use caution.

From the website construction to the website promotion again to the website operation this period all condenses the stationmaster's painstaking effort, the negative information produces lets the stationmaster be grieved bitterly, but the negative information is not so terrible, the summary several methods hope to be able to enjoy to everybody.

Author: indications

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