6 Good O2O mode analysis from local e-business

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Editor's note: We have previously reported the "trillion-dollar new model--O2O", the so-called O2O is online to the offline (online to Offline). A series of questions ahead of Groupon's IPO have raised concerns about one of the O2O models of group buying. But the meaning of O2O is far from being able to sum up by group buying, and it has gone far beyond the local e-business model. See the following very good O2O modes:

Uber

Uber is an application that allows you to buy a private car on a mobile phone. Its operating mode is as follows: Download Uber application, issue a taxi request; a private car comes to you in a few minutes (the application can track the car by GPS); Payments and tips are automatically completed with a credit card.

The service is now well promoted in San Francisco and is expected to be launched in many other cities. Although the cost is half higher than the taxi, but its comfort and speed is not comparable to taxis. It is clear that it will bring major innovations to the taxi industry.

J Hilburn/trunk Club

J Hilburn is an ecommerce website that allows men to buy personalized shirts and trousers. The biggest advantage is that it offers high-end design clothing at a lower price. How does it work? The company employs a 800-person fashion consultant sales team across the country who will schedule a visit with a customer. Once you reach the customer site, they will measure and come up with a lot of fabric to choose from to help you pick the right type. Then the customer will only need to enter their own size on the site, fabric and other information can be in a period of time after receiving the customized clothing.

Trunk is a high-end clothing site in Chicago. After the user logs on to the site, you can choose a preset style and answer questions such as "Where do you usually shop?", "What's your favorite style? size, price, color?" And so on. Then there will be a fashion consultant to communicate with you (probably by email), after acquiring your preferences and style, he or she will arrange for you to send you some style of clothing, shoes, etc., you just pick the one you like, and then pay for the part that you like, others return.

These two e-commerce sites are also the use of online online experience, so that you more convenient and quick to purchase personalized high-end clothing.

Getaround

Getaround provides a social car rental service that allows users to rent one hours a day or one weeks. Getaround will provide insurance as well as iphone apps, Web Apps, Car-kit (which can be unlocked on the car via the iphone) and a range of devices and services.

"There are 250 million private cars in the United States, but the average 22 hours a day is idle," he said. "Getaround co-founder Sam Zaid said.

Getaround goes beyond the traditional car rental service to give people more local and affordable choices, "our users are like building their own communities, where they share common values and interests, and we get better plans to help the world share resources and improve the environment." Co-founder Jessica Scorpio said.

Getaround offers a thing called Carkit, installed in a car, so that users who rent by Peer-to-peer can unlock the car without exchanging a key and using the iphone only.

At present, the Getaround platform has registered 1600 vehicles, in a short period of time to reach the United States car rental World Head Zipcar car number of 20%.

Getaround has now received seed investments from General Catalyst Partners,barney Pell and others.

Jetsetter

In fact, the site belongs to the luxury discount second kill website Gilt Groupe, representing the second generation travel agency. They travel through a 200-person travel reporter network to plan a trip for their members. But because the service is very high-end, the price is not cheap. For example, a 3-hour consultation, a specific travel plan plus 200 dollars to schedule a service reservation. As compensation, customers who order hotels through Jetsetter will have rebates.

Although more and more people travel in the online search engine, more high-end services still need to be done manually.

Airbnb

Airbnb is a very famous short term rental service in recent years.

Refer to these reports:

Looking for the site of the Airbnb, the start-up company's business volume grew 7 times times a year.

Wonderful: Now you can rent a village or even a whole country on Airbnb.

AIRBNB founder: In New York alone, we offer more housing than any hotel.

Airbnb to complete a new round of financing, the valuation rose to 1 billion U.S. dollars

From toilet seats to 1 billion dollars: Airbnb founder Brian Chesky share behind

Zaarly

Must use a word to describe zaarly, that is "' mobile version ' of Craigslist, fair, 58 city." Through the information technology, the supply and demand of both sides better combined--this O2O mode of mobile electricity business is really business opportunities!

The concept of zaarly is simple. First, the need for users to send out the demand, such as I want to buy a Mac computer, the plan when, how much money to buy, where to wait. Your needs will be posted to the local community via Zaarly, and users can choose to post and update to social networks such as Twitter.

When a merchant or an individual sees your needs and wants to sell it to you, they can anonymously publish their own acceptable price for sale. People who want to buy this computer will choose an optimal one from all of these suppliers and communicate through the zaarly, and if there is no problem, the transaction can be done via an offline cash transaction or an inherited credit card trading platform in Zaarly.

It can be said that Zaarly is really a revolutionary product, and his revolutionary is that they mainly run on mobile devices. Just imagine that one of the core elements of the classified directory service, like Craigslist, is geography, and that's what it does on mobile devices.

Currently, Zaarly has launched a free iphone app and has a Facebook app.

The app, which was first born in February 2011 in Los Angeles startup weekend, has been in the sights of the valley and has soon been invested by top silicon investors. At the SXSW conference, Zaarly completed a 10,000 dollar deal in two days.

Via TC

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