6 points to pay attention to operating English website

English web site is the use of Internet planning, design, production, diagnosis, storage and marketing theory and technology, the industry or a certain kind of knowledge in English language to describe, and then build a website or Web site.

The establishment of English website, mainly involves two aspects of knowledge: the Internet and English. There are many questions about the technology of Internet web sites that have been elaborated. However, in the establishment of English web sites, we should pay more attention to the content of English web site, on the one hand to achieve professional, especially a certain kind of expertise must be valuable, especially important is to meet the target readers of the nursery habits, such as we talk about Chinese manufacturers, with China producer, Chinese Producer, manufacture and producer, have a far cry from the two viewers or readers of the site.

Because many foreign readers they rely on Google and other search engines to inquire about Chinese enterprises or products, an English keyword supply and demand ratio completely determines the reader's visit. But the English professional level is very important to the true bad reader, your poor English will drive away the customer to leave your English website, even if the search engine will rank you first, also does not help.

Now the personal webmaster rely on Google AdSense ads, income is significantly less than the past two years, so many owners have turned to do the English station in order to obtain high income, for new friends, do the English station is not as simple as imagined in the brain, It is not simple to translate Chinese words with Yahoo translation or Goole translation tools, you need to face a lot of Chinese to do foreign stations, the most important thing is the language of the problem, suggest you do a good job after the station to find a foreign friend to see the next step.

Many friends have said that the biggest problem is to do the English station domain name and space issues, this is one-sided, the real problem is the value of the English station, in foreign countries, only valuable sites they will be browsed, in their eyes, access time is money. In this way, the biggest problem will come out, how to get more foreign friends to visit. This is what we Chinese say the flow problem, someone said to do the English station with Chinese traffic, I tell you, this can be done, but your advertising fee will not have a significant increase, only foreign IP clicks after the advertising fee will be high. Now, I will share my experience and hope that we can get some benefit from it.

First: domain name, space choice.

This is the last point, is also the most important point of this article, many friends do not say also know, do English stations best use International domain name COM, net, org, as for the use of which it is not important, but at this time you should completely discard Hanyu Pinyin, foreigners do not understand the meaning of Wangluo, Because they only know receptacle, in foreign don't think 518518.com (I want to send) is a good domain name, another point, do not care about the length of domain name, the meaning of domain name more important, see Webmaster-talk? Have you seen Website-hit-counters? The domain name conforms to the development direction of the website. Space, preferably with foreign space, in the speed of access is guaranteed. By the way, if you want to know your station foreign visit speed, recommend a tool Www.websiteoptimization.com/services/analyze (specific method: Click to open the following URL, enter your website return, all your site information is displayed, and can find your site in Europe and the United States in many countries of the Web, FTP, content and so much information.

Second: The English station must have the accurate construction strategy.

The design and production of English stations must conform to the style of foreigners, cultural habits and ways of using the Internet to search for information, and follow their psychology to make them. For example, to do a forum, in the selection process, do not feel the domestic popular discuz! (www.discuz.net), Phpwind (Www.phpwind.net), on the use of them, you should use phpBB, such as foreign popular source; Because the main purpose of the English station is to Google AdSense, so the general will use the third party statistics , at this time we are more accustomed to using domestic statistics, including I want to statistics (www.51.la), compare to see statistics (www.pkpki.com), webmaster statistics (www.cnzz.com), but you have not thought, a pure foreign English station, he knew I want what is it? , remember, use Hitslog (www.HitsLog.com) and so on, casually choose a good, not much relationship.