9 Possible 1 billion dollar companies in mobile internet

The writer is Bubba Murarka, an early investor in consumer Internet and mobile technology, published on his blog by Tencent Technology Translator:

We've come into this era called "new mobile"-a time of escalating mobile broadband and mobile operating systems-for 5 years. The speed with which mobile devices function is progressing is astonishing, but we are still in the early stages of this new era.

Why is it still in the early stages of the "new mobile" era? Since leaving Facebook, I've been asking about the idea of a mobile ecosystem. Here are 9 reasons why we are still moving in the "early stages". The pain points and difficulties in these mobile areas also mean the 9 possibilities of moving 1 billion dollar companies:

1. The full popularity of smartphones is still a long way off. Even in the United States, smartphone sales have barely surpassed functional handsets, let alone other countries.

2. People in the industry tend to equate smartphones and tablets with little attention to their differences. This has begun to change, and many companies have shouted "tablet first" slogans.

The era of 3.iOS vs. Android is over, and the competition now lies between different versions of Android (such as gingerbread, Jelly beans) and hardware manufacturers (Samsung, Amazon). In other words, Android's division and dominance have only just begun.

4. Online payment of mobile phone is still a big trouble (except Pesa). In addition to the high profit digital products, for any other product online payment, the App store and carrier charges too high is also a problem.

5. Creating content on mobile devices is difficult. The emergence of two new mobile applications, monitors and Vine, shows that there is considerable market demand for products that allow users to easily create content through touch screens.

6. The real mobile multitasking platform has not yet emerged. Smart phone screens are better suited for a single task, but we've become accustomed to working with multiple windows and multiple applications at the same time. When will a new UX model (especially on tablets) be present to enable multitasking on mobile devices?

7. The Internet media has not yet established a "mobile local" advertising unit to enable them to turn Web site traffic into profit, thus enabling them to focus on delivering richer and native content. On the contrary, it is another big problem that Web startups have to spend a lot of time doing business model innovation. Facebook is likely to make a breakthrough here, and perhaps Yahoo is a competitor.

8. Only two types of paid subscription services have been successful on smartphones: content licensing, such as Rdio, and storage services such as Evernote. What's next?

9. Although we already have "new mobile" companies like Instagram and Waze, the Americas or Europe has yet to emerge from the 0, independent, persistent billions of-dollar "new mobile" companies. (But in China, already)