9 Tech start-ups: social and mobile services lead the year.

Introduction: The U.S. Science and Technology blog Read-write network (READWRITEWEB) in Friday, the inventory of 2011 years of nine technology start-ups, social network path and cloud computing file storage services Dropbox are on the list. The following is a summary of the article: what happened in the 2011-year entrepreneurial world? E-commerce and mobile payments continue to grow and Groupon listings.　　Facebook, the world's biggest social networking site, expanded aggressively, not only to launch a series of functions such as "timeline" and "Timline", but also to settle with the Federal Trade Commission (hereinafter "the FTC") on privacy issues and to acquire many small businesses in related areas. This year's nine start-ups include social games, mobile payments, social networking, cloud storage and application development, some of which have just been set this year, and others that have gained widespread attention this year. The following list details: Fab: Social shopping fab.com is not always as beautiful as it is now. The site, published in April 2010, was named Fabulis.com, and its location was "a hybrid of Facebook and Yelp", aimed mainly at gay groups. By February 2011, the site had a total of 130,000 users, but only 30,000 active users. The company's co-founder Jensen Gudeberg Jason Goldberg and Bradford Sierhame (Bradford shellhammer) decided to start all over again, retaining only the original social atlas and the "Gay Deal of the" day "flash-shopping" feature that has been progressing well.　　But as the demand for gay and lesbian subdivisions gradually diminished, the two decided to reinvent the fab.com as a design-focused flash-purchase site, and not just in the gay market. By September 2011, Forbes reported, the number of users on the site reached 600,000 and sales reached six digits. Sierhame personally picked every product that the site sold, neither by email bombing nor by the boredom of buying websites.　　Not only that, unlike other flash-purchase sites, businesses that sell goods through fab.com will not lose money. To enhance the social experience of E-commerce, Fab.com also launched the live feed feature, bringing together all the products that users of the site buy, love, discuss, and share online. But to protect privacy, all users need to actively activate this feature.　　The social-flash site will continue to grow next year and is expected to be the only competitor for Gilt Groupe in the flash-buy market. Dwolla: Mobile payment Iowa Moines City (Des Moines) is the capital of mobile payments in the United States and is also the headquarters of Dwolla. As long as the registration of Dwolla, and into the account into the funds, can be paid through mobile payment in the Dwolla cooperative retailBusiness shopping.　　The company says it is working with banks and financial institutions to directly remit money from user bank accounts to retailers. Dwolla that the company's mobile payment solution is more like visa than PayPal, except that the company uses cash transactions rather than credit lines.　　Dwolla's main competitor is square, which needs a smartphone to pay for credit cards, while the Dwolla model is much simpler. Users can benefit from Dwolla positioning and social functions, and because they rely heavily on cash rather than credit lines, Dwolla is like a digital wallet placed on smartphones. Dwolla hopes to work with retailers to spread the idea. The company launched a grid feature similar to the Facebook Connect Universal login service in June this year, where users ' personal information can be stored on Dwolla servers without the use of merchant servers.　　If a third party application wants to dock with the Dwolla, first need to obtain the permission, thereby strengthens the user to the Account Control. The Dwolla provides services free of charge of less than $10 trillion, and if it is above 10 dollars, it charges a total of $0.25, regardless of the amount.　　PayPal will charge a 0.30-dollar transaction fee plus 2.9% of the transaction amount. Zaarly: Mobile Local business zaarly is one of the few companies that has just come online this year. The company was established in May 2011 and is positioned as a hybrid of Craigslist's "For Sale" (For sale) column and the online auction company. To use the service, first register an account, then fill in the desired product and the price you are willing to pay, and then wait for someone else to bid. Zaarly also allows users to choose their own time and lots to introduce more instant elements for mobile local commerce. In addition to desktop and mobile Web sites, Zaarly also shares users ' purchase requests through Facebook and Twitter.　　When enough bids are received and the buyer's requirements are met, a product can be selected and paid through a cash or zaarly built-in payment system. EBay (Weibo) uses the bidding model entirely, while zaarly is more focused on the local business sector and is not limited to physical transactions, and can also publish tasks, including "Send Candles" or "find an indie musician to make Me cool". The company received 1 million of dollars in seed investment from Ashton Cuche (Ashton Kutcher), Rohn Kangwei (Ron Conway), Paul Boucter (Paul Buchheit) and investment company Lightbank.　　At the end of October this year, Kleiner and Sands Capital Venture received 14.1 million of dollars in investment. Banksimple: Bank of the netSimple was originally scheduled for release in 2010, but it was not officially launched until 2011. The idea is simple: Create a Web bank that allows users to upload check photos via mobile apps, so they can make deposits and then withdraw money via ATM without having to pay a fee.　　Users can also obtain referral information and value-added services based on their own submitted privacy data. Although Banksimple is a good idea, putting money on the cloud is less appealing as people's aversion to Wall Street and the resurgence of the local credit union have emerged. The service was eventually released at the end of September, but raised security and privacy concerns. This November, Banksimple changed the brand to "simple" and officially launched the business.　　This is not really a bank, but it can handle the money of the user like a bank guaranteed by the Federal Deposit Insurance company. Path: Social Networking in November 2010, Dave Molin, the former platform director of Facebook (Dave Morin), the Napster co-founder Fanning Shawn Fanning, and a number of celebrity investors launched Path.com. The social network does not value scale, heat or social status, but is very compact and highly personalized. When someone looks at your picture, path notifies you immediately. It's the equivalent of your life path, which is what Facebook's timeline feature wants to achieve.　　Path is an application that helps users share their lives with people they care about. The biggest difference between the path and the Facebook timeline is that path is closed, although users can also choose to sync content with Facebook or Twitter.　　Insiders believe that Facebook should be moving in the direction of the path, a true circle of friends, not a service that gathers thousands of casual acquaintances. Pinterest: The photo-bookmarking website Pinterest has made great progress this year. The service was launched in March 2010. During the week ending December 17, the site's independent user access reached 11 million per cent, up 40 times times from 6 months ago.　　The idea of this site is simple: After registering the service, you can add the Pinterest bookmark tool to the browser, then find a picture and share it with Pinterest, adding a simple description. Users can also use iphone apps to take photos and share them with Pinterest. The entire user interface is equipped with intuitive images, and many sharing sites, including delicious and Quora, are beginning to emulate Pinterest's style. Pinterest CEO Ben Hilberman (Ben Silbermann) points out that the first users to understand and use the site are from the Midwestern United StatesDistrict of women.　　Pinterest is growing every day, and more users will receive invitations to the service next year. SCVNGR: Mobile positioning as a mobile positioning start-up company funded by Google, SCVNGR released in 2010 and initially planned to challenge Facebook Places. The company's 22-Year-old founder, Saith Prieberts Seth Priebatsch, initially wanted to build Scvngr into a location-based gaming layer.　　This was initially a consumer product, but it changed the entire mobile payment domain through game elements. The company launched a platform called LevelUp earlier this year to integrate games and group buying.　　The LevelUp application also provides each user with a QR code that binds to the existing bank card in the system and is not bound to the device itself. Evernote: Managing Life Evernote CEO Fille Ribin (PIHL libin) says only 13% of users use the Evernote network version, and other users use mobile apps. Evernote was originally a product of one by one professionals, but has now expanded to include students in all categories. Evernote adds a number of features that can be shared via Facebook and email. The company also increased the social nature of Windows applications and upgraded the chrome plugin, adding audio capabilities to the Mac version, while significantly improving Android apps. Evernote also upgrades iOS apps and adds rich text editing and search capabilities.　　In financing 50 million of billions of dollars from Sequoia Capital, Ribin boldly claimed that the company would develop for 100 years. Evernote seems to be going well this year, but it has changed since the launch of Evernote hello. The app can help people remember the people they meet by taking pictures, but unfortunately, the app is only posted on the iOS platform and mistakenly thinks people are willing to offer photos to strangers.　　Industry insiders believe that the release of this service prior to the introduction of Evernote's contact management function may be a good result, even challenging LinkedIn's cardmuncher iphone app. Dropbox: Cloud file Sharing Dropbox is a folder that can be synchronized to the Internet and can be easily shared by users. The service has been recognized by a number of media and has been ranked by BusinessInsider as the fifth-highest global valuation start-up company. However, due to the neglect of security and privacy issues, Dropbox was complained to the FTC by users. Despite some hurdles, the company remains an important enterprise in the area of consumer cloud computing. (Si yuan)