91 Wireless: Electric business mobile era really coming?

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Recently, 91 Wireless released the 2012Q4 mobile application Development Trend report, the 2012 quarter of the Android application trend did a detailed data analysis. As can be seen from this report, the mobile electricity business is rising rapidly, with the improvement of the mobile payment system, the era of electronic business mobility seems to be really coming.

First, let's look at a chart. "2012q3-q4 of the application of weekly download changes," Statistics from the 91 wireless its two major applications distribution platform: 91 Assistants and Android applications in Android Market, as the largest domestic user base smartphone mobile application distribution platform, This data has certain authority and reference value.

From the figure above, the 2012 quarter of the electricity quotient application download showed strong growth momentum, from the beginning of the quarter of 800,000/a thoughtful quarter at the end of 1.6 million/week, a full doubled, why so praised?

The reason is obviously, compared to online shopping, mobile shopping is no longer subject to occasions, time and other conditions, users can take out the mobile phone anytime, use the debris time to realize real-time access and consumption. And the wave of smartphone popularity is also driving more and more consumers to join the mobile Army, the three or four-line city of ordinary people with a smart machine is stone is accustomed to see things. and the traditional electric dealer to layout the wireless domain also further speeds up the electric business movement the step.

In addition, we can see that "double 11", "double 12" period, the electrical business application download has been significantly improved, this phenomenon has also given us a message: the future with a variety of folk "new festival" of the oven, mobile electricity will be bound to usher in a wave of carnival.

Of course, with the continuous development and expansion of mobile power, mobile payment must follow the pace, is the so-called "bricks", as the last hurdle to achieve consumption, and the cooperation of mobile operators can be a test of mobile payment can be a rapid and steady growth of important factors.

From the above we are delighted to see that mobile payment market with the hot and quietly growth of the electric business, especially the Q4 mobile payment application Week download surge, mobile payment will enter the user to use the scene and payment implementation mode of the exploration period, and as the third party payment license and mobile payment industry standards gradually introduced, mobile payment ecosystem gradually established, The industry will usher in standardized development.

In fact, looking at the overall trend of the mobile Internet, we can detect some noteworthy phenomenon, that is, with the mobile internet coverage of people's lives and work in all aspects, the electric business mobile is already unstoppable.

According to China Internet Network Information Center data show that 2012 China's mobile phone users have reached 420 million, accounting for up to 74.5%. And the number of mobile internet users climbed, but also benefited from mobile devices, especially the rapid popularity of smart phones, network environment improvement, mobile phone Internet tariff reduction. Of course, the deposit of the traditional electric dealer, its accumulated users, but also for the development of mobile electricity business laid a foundation.

The convenience brought by the mobility of electric merchants is undoubtedly more consistent with the consumption habits and consumption demands of the new generation users. Internet users can even eat, rest, entertainment, debris time easy to achieve online shopping. It is not difficult to foresee that the 2013 mobile electricity market will be more amazing performance, the era of mobile electric business is striding towards us.

Full report Link: "91 Wireless mobile Application Development Trend report (fourth quarter 2012)"

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