A 13-year ban on game consoles, what has China lost?

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The 10-year ban on gaming machines has largely deprived domestic companies of the opportunity to rise in the lucrative sector of the gaming machine industry.

The State Council issued a notice in the free trade area to relax the game ban, the media cheered, thinking that "this means that China's 13-year ban on game-machine bans officially lifted", in fact, the FTA policy and domestic policy still have a considerable distance, the domestic game ban has not seen loosening, still need the industry to vigorously promote.

Earlier this year, both Sony and Nintendo stocks surged after reports of the cancellation of a game ban. "The Ministry of Culture is reassessing its policies and conducted some market research, and has discussed with other departments the possibility of opening up the gaming machine market," China Daily reported, citing insiders at the Ministry of Culture. "A year later, the cancellation of the so-called game ban was only within the FTA," he said.

What is the "game ban"? It originated from 13 years ago, the Ministry of Culture and other 7 departments issued a red, "on the development of electronic game management sites," The idea of special governance, the document stipulates:

Since the date of this opinion, the domestic video game equipment and its 0, accessories production, sales stop. Any enterprise or individual may no longer engage in the production and sales activities of video game equipment and its 0, accessories for domestic.

After the release of this document, China's gaming machine market went underground, to cultivate a world's largest underground gaming machine market, and the licensed game has since disappeared, and even with China's domestic enterprises have been withdrawn from the field of production, some manufacturers will be the original game machine slightly modified, dubbed "Learning" for the name of continued sales, But only for a few years.

But it turns out that the "game ban" fact of the year has not only failed to achieve its original purpose, but also caused a lot of harm:

The "game ban" was launched to prevent youngsters from indulging in games, but although the game has been banned, and later more to indulge the young people addicted to the online game, it can be said that the release of the game ban, a considerable amount of young people to more thoroughly to the harmful, addicted to more powerful online games, In Wang Shuo's novel, A saying goes: "Brother this time finally the smoke quit-to change the flour."

Second, "game ban" actually did not have the effect of the ban. Although the mainstream disappeared, but the parallel market is unable to govern, according to the survey, the gaming machine market at its peak, Sony game machine sales in the Chinese market occupies more than One-fourth of its global sales, are all parallel imports.

Third, Weishing. The market is rampant, China not only lost a lot of taxes, but also cheap Sony Nintendo and other foreign companies, because they earn money, but do not have to bear the obligations of after-sales service and huge spending.

Iv. damage to the interests of consumers. The underground gaming machine market is a market full of renovations, counterfeiting, changing machines and piracy, and buying a game machine elsewhere may be like going to a supermarket to buy a pack of cigarettes. The simple and reliable thing in China has become a grave danger to all kinds of pit dad traps.

V. Encouraging piracy. Because of the ban, there is no genuine game software sold in the country, piracy almost 100% occupy the market.

Vi. influence the image of China. After the WTO, free trade has become the world mainstream, but the game ban is contrary to the principle of free trade, causing the industry to be criticized.

Seven, the implementation of the game ban, and also today some of the game of copyright disputes planted seeds. For example, Healy and touch-control technology because of "fishing Tatsu people" and the dispute (Healy in the first research and development of "fishing Tatsu man", but because of the game ban and did not obtain legal records, the result of touch technology in mobile phones to launch similar products).

The last and most important point is that the 10-year ban on gaming machines has largely deprived domestic companies of the opportunity to rise in the lucrative sector of the gaming machine industry. Game consoles are illegal in China, but ironically almost all the world's consoles, including the Wii, XB360, PS3, DS and PSP, are manufactured and assembled in China. China is not only the world's factory, but also the world's largest consumer market, and the threshold of the game machine is not high, the gaming industry could have become a huge opportunity for Chinese companies, but the ban is barren.

A controversial red, actually has been maintained for 13 years just slightly loose loose, it is jietan, hope to see it to be canceled early dawn. Once the game machine market once ayu, after that, the game machine will with the intelligent television, the set-top box and so on equipment together, becomes the competition living room entertainment market important strength, may change the Chinese living room war pattern.