A 5-year station webmaster summary site Optimization Experience

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Although in 2013 today Baidu's rankings for a variety of sites are demanding, but SEO optimization is now the Internet's lowest cost marketing strategy, and it can make a rapid development of the industry, can effectively increase the attention of the crowd, so that more people to understand the content of our website information. I believe the benefits are known to all, but now the search engine on the impact of SEO is very big, so there is no doubt also need to be in some optimization to pay attention to more, and constantly improve their own site optimization strategy, so today I share with you is my last few years to do the summary of some of the experience, I hope to you useful.

(i) Proper planning and implementation of the website.

We all know that no matter what we do before we have to plan ahead, and then to implement, in fact, for the site is also the case. So before the website is online we need to understand what we are going to do in the Web site, so that we can plan, so that we have laid a good foundation for the search engine in the future. And we in the initial period of time to have a purposeful choice of the site's keywords, because our future site is a large part of the need to rely on search engine to bring users, but the user is through such keywords to find our site, so the choice of keywords is very important. And we also need to pay attention to some of the initial search engine optimization taboo and affect the user experience of the work, such as the site page design, as far as possible to static, otherwise not conducive to spiders crawling. There are web site advertising adjustment, to be reasonable and clear, must not affect the user experience, and so a series of considerations.

(b) The quality of original content that users really need.

Speaking of content, I believe that a lot of false original, collection site webmaster is deeply experienced, because in the two years search engine or constantly hit this type of site, and attention and the focus on the original content of the webmaster. In particular, some webmaster always feel that their site included poor, spiders do not crawl, in fact, the reason may be the quality of the content of the site. So a website wants to have a good development, high-quality original content of help is essential. And we are writing content when the content of the typesetting editor also need attention, like www.tbtmsy.com is to stand in the user's perspective to write Oh. In addition, after writing a good article is not waiting for spiders to crawl oh, we'd better keep some blog or platform account, whenever we publish some good content on the site, immediately through their own blog or some other platform to promote and bring links, This can be very effective to attract spiders crawl oh.

(iii) Continuous innovation and improve our SEO optimization work.

When it comes to doing web sites, I believe that every webmaster and small knitting are the same, want to earn revenue through the site, but want to earn revenue first need our site in search engine rankings, so that we can bring users, bring benefits. But we all know that today's web site industry is very competitive, and the importance of search engines are also well aware of, because it has become a user to find things rely on a tool, so for the optimization of work we need to do fine. After all, search engine algorithm is also constantly updated upgrade, then our own site optimization program is also need a lot to summarize, find and improve, otherwise our website will be quickly eliminated by the search engine. So when it comes to this topic, regular observation of their own site changes and the change of the opponent's site is that we need to pay attention to, not to say that the daily update, maintenance, outside the chain can be, we need to constantly learn something new to enrich themselves, so as to achieve continuous innovation OH.

(iv) Regular testing, feedback site data.

In addition to maintaining their own website every day, the webmaster I believe that a lot of webmasters like me to test their own site, and the data obtained by these tests summarized, observed, so that I can understand the site in the search engine situation, and combined with the initial set of goals to see whether the desired results have been achieved , if not, in how to better let the site to achieve the desired effect. In addition, I also pay attention to the user feedback this piece, because a lot of deficiencies we can hardly find, so through some users to feedback, we can make our site has a better development, but also to better do the user experience work, and small make up the test, feedback made a small summary for webmaster reference:

Detection：

1, regular use of some webmaster tools to detect the site, to see the site included, outside the chain, friendship links and site whether there are some black chain, dead chain and other hidden dangers.

2, regular view of the site's log, to see the search engine spiders crawling in our site is normal, let us very good understanding of the site is normal.

3, found that there are problems in the case of immediate analysis and summary of the problem, and finally get the plan, and implementation of the work.

Feedback：

1, site rankings feedback, regular observation of the site's main keywords and long tail keywords in the search engine changes, and record analysis.

2, the website operation feedback, here I mainly from the website's collection, the reverse, the export link as well as the website weight, the PR, the world rankings and so on several points to carry on the analysis feedback.

3, the site conversion rate of feedback, mainly for the site traffic routing, summary of the flow, as well as the number of orders to judge our website conversion rate is excellent, so summed up the inadequacy and perfect, so that we can bring greater benefits.

Summary: The above points are small make up the station over the past few years summed up some experience, of course, there are a lot of details of the work because the industry is different, small series is not one by one of the story, but we need to pay attention to be sure to do a good job user experience work, because only then you can really get the user's favorite, Can be in the search engine enduring. It's written here today. This article by Amoy Plastic sell http://www.tbtml.com/Webmaster original write, reprint friend please bring link, thank you.