A big dive from search engines predicts new rules for indexing

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May 20 Baidu Update is undoubtedly to a large number of small and medium-sized webmaster brought a gleam of the shock, is the emergence of new rules, or will the weight more tend to the large portal? Personal site diving, the old station overnight disappeared. What does that portend? Is it going to kill the small stationmaster in the growth period? The binary system holds its own view to do the following analysis:

First: This update cleans up redundant information

For small and medium-sized personal sites, original and false original or even collected data is far from proportion, the original share is low. Although Baidu before the index, but also entirely because of the original home in the weight ratio, however, this adjustment is to clean up the redundant information, so the previous has been included for a long time and highly repetitive content to do a clean up, so it is bound to reduce the ranking of personal web site processing, but also only a fluctuation of the ranking, may soon return to ranking, After all, is the content to do the overall industry redundant information clean-up, the door to the collective front only because of its weight, and not be cleaned out redundant information.

Second: The identification of false original technology

Original, False original, has been the small and medium-sized webmaster Tangled. Is original good, or false original more can achieve maximum benefit optimization, but after all is the content for the king. Personal Site A large number of false original has been the search engine from the technical changes in the next step to identify, this site ranked diving is also one of the reasons. We in this update can also see a number of individual stations have not been down right, or even faint rise, observation is not difficult to find, most of the site is in the tireless original, several of their own side of the webmaster that is the performance.

Three: Algorithm adjustment

Based on the adjustment of the algorithm, because of the huge amount of task, so the search engine has only made a large portal adjustment. and small and medium-sized personal webmaster is still in the information adjustment, the task is completed after the ranking will be natural recovery, but no matter how high or low is now "a gleam of red" phenomenon. Personally, it is possible that Baidu will tend to the human search for the adjustment of the original to see who? based on human nature as the basis for the adjustment of the algorithm.

Four: The decline of the old station rank

Because of the number of old station index, in Baidu internal adjustment when the data did not do timely updates, so now the old station ranked neither reasons. If there is no long-term cheating, this update will soon be able to restore the rankings.

Five: Cleaning on the outside chain

For small and medium-sized webmaster, the quality of the chain may not be very high or low. From this, Baidu to clean up the chain on the face of some low quality outside the chain of the focus of clean-up, so caused a decline in the rankings. May be a mass-elimination tool is the top of the cleaning mode, the external chain on suspicion or low quality of clean-up to greener to improve the site rankings.

The above view for the binary network (Shijiazhuang seo http://www.seebk.com) on this ranking analysis of the conclusions, if discrepancies please point out. Webmaster people do not have to worry, a blessing in disguise how do you know?