Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
In response to a customer's request, the site of its simple analysis. The customer's website is a new station, in Baidu's ranking has been on a period of time, and then disappeared, the home page is also down right.
The customer's website domain name is: www.sydrgn.org.cn main key words are: Solar street lamp, solar courtyard light. The domain name registration time is November 2008, the domain name limitation is 3 months time.
The site was built to do the appropriate internal optimization, but the optimization is not complete, mainly reflected in the title of the site, the site's keyword layout, the site's internal optimization as well as link building, website content updates, site links and so on.
1, the website title
The site in addition to the above two key keywords, there are two long tail keywords: hubei solar street lamp, Hubei solar garden lights. Original title: Solar Street Lamp | Solar Garden light-Shiyan large solar energy equipment factory. I believe a lot of people do not know which province the Shiyan belongs to, perhaps you are better geographically, you know, but at least like my science-born people do not know where Shiyan. So I was on the basis of the original title, added two words of Hubei, the original title into: Solar street lights | Solar Garden lamp-Hubei Shiyan large daylight equipment factory.
The purpose of this change is two: 1, so that customers can immediately know that Shiyan is in Hubei province, 2, joined the search engine word technology principle, at the same time embodies the Hubei solar lights and Hubei solar garden lights two key words. Birds。
2, website keyword layout
The original website page does not have the word solar street lamp, but the solar road light. So the product classification of the solar road lights into solar street lamp; After the introduction of the company added a major product; the product display also as much as possible in the keywords; the goal is to make the entire page of each region can naturally reflect the keyword, increase the density of keywords.
3, site internal optimization and link building
The original site column page, content display page and other pages are used by the same title, this is necessary to change the place. Through the rewriting of the program, different titles are displayed with different page contents, so that the content of each page is not the same, and the probability of similar pages is reduced. At the same time in the news page and product display page to do the construction of internal links, in different places with different description of the link, so that the comparison will not cause the site's internal chain construction redundancy.
4, website content update
The site was built at the beginning, not to enrich the content of the site, to the search engine. Search engines do not like the content of the site, and do not like the content of the copy, such as the news section of the site. Baidu site rankings on the home page of that period, the site has added a lot of content to go in, resulting in the disappearance of the ranking later. This also shows that the search engine also does not like a one-time many content of the site. Site to continue to update, a small amount of updates, it is best to bring some original content, but not one-time chew.
5, website links
The site originally with a lot of web exchange links, which have a lot of search engine down the right link. This led to a certain extent that the site was down right. Delete the right to drop the site, more import some high-quality links.
A brief analysis of the site is written to this side, I hope that the site after a new modification can see better results.
Article from: Shiyan large Daylight Energy detailed reference: http://www.sydrgn.org.cn/news_more.asp?id=76