A brief talk on a good soft article must have several requirements

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The use of soft text marketing has not been a new feeling, and now is still the climax of the soft text marketing, whether it is business or personal stations are like to use soft text to promote marketing. Because through the soft text can be very natural to the promotion of information into the user's mind without a sense of rejection, naturally such a promotion method is the most perfect. Then for such a soft text requirements is also more stringent, because the success or failure of the make-or. So, today the author analyzes the excellent soft text must have several requirements:

First, the title must be novel

To make the title attractive enough to inspire the user's reading psychology, the writer's writing level is high. Of course, there are exceptions to the situation, like the network hype events, the original beauty was popular now incredibly ugly more popular, I do not know is the aesthetic decline or other reasons. and soft Wen want to attract the user's attention, then the title is the first key point, enough new and not lack of attractive title to attract the user's attention, a lot of the title party is through such a method to plan to improve the site traffic. Relatively soft title, to obtain the real user recognition, then must be in the new and attractive based on the authenticity of reliability. This is the excellent soft text title of the necessary factors.

Second, the content must be

If there is no real content in the title of the attraction, it will also cause the appearance of deceiving the user. When users feel cheated, want to make up for it is also to pay double the price, just as they are cheated once again will believe the other party? Therefore, excellent soft text is not only the title of novel, but also the content and the title of the corresponding, so that the title should be so, the content should be so, A little bit too much too little feeling, let the user feel that should be so. This is really good soft wen, in fact, the author is also with a multi-year experience of editing chat when the other side summed up the experience.

Iii. paragraphs must be clear

Soft Wen is to the user to see, nature to let users use the most relaxed mentality to read the article, but also will not affect the user's reading speed. This requires the passage of the paragraph is clear enough, where the section, where is the focus should be prominent, so all need one by one marked. The goal is to improve user reading speed, but also do not interfere with the user's understanding, through the emphasis of the soft text or color to mark, so that users can fundamentally understand the content of the article, but also allows users to put their own in the article in the promotion of information also implanted in the brain. Therefore, excellent soft text never lacks the planning of paragraphs reasonable, and highlights.

Iv. Advertising must be hidden

User's most objectionable is to see the whole article is advertising, the ads so that users have already been immune, so do not hide the ads can not attract the user's reading, natural users do not read the extension of the rest of the user's mind. So. A major feature of the soft text is to hide the ads, will not appear in the immediate eyes of the user, such a goal is to not allow users to dislike the article, and then reject the content of the article. and hidden advertising is not advertising, but the natural combination of ads to the article, so that users do not feel that this is advertising, it will be natural to accept the overall. Like Taobao shopkeepers every day a new gimmick to recruit customers, most of them through the soft text, and the article rarely put the ads live in front of the user. is a good soft wen must do hidden ads.

For soft text marketing, qualified soft wen should have more than one to three o'clock on the line, but to achieve excellence, then must have all, the normal situation on the soft text is not just an article, it is also related to the ability to maximize their own effect, this is the focus of soft text promotion. Therefore, excellent soft wen is not a day, relying on more time and their own writing accumulation. This article by http://www.bengou.cc Stupid Dog Cinema exclusive feeds, reprint please leave the link, thanks!