A case study on the risk of the current external chain

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Previously have "content for the king, outside the chain for the Emperor", outside the chain of the weight of the site is critical, but from this year onwards, Baidu's external chain has been repeatedly suppressed, the first is the cancellation of the signature outside the chain, many sites have been impacted, Then is the latest green Rose Algorithm 2.0 update, many sites have been affected, take my own site, last week unfortunately was K station, after analysis, K station reason should appear on the outside chain.

1, not the industry's platform release chain risks

The author itself engaged in the medical profession, in order to increase the number of chain, in such as diet, tourism, education, beauty and other platforms and forums published on the chain, are the use of soft text to bring their own web site connection, I believe many webmasters have done so, especially to be able to take the text on the platform or forum, but also to bring some traffic to the site , but after the Green Lauren algorithm 2.0, this method began to be regarded as a kind of cheating behavior.

2, the number of daily outside the chain should not be too many, the best and the station updated content to form a certain proportion

Webmaster Door now think the importance of the chain is greater than the station article, often only a little more than a few articles, the whole mind on the outside chain. When Baidu see your site content only a little bit, but the chain appears a big push, so all the chain is how to form it? Is it a "robot" release? Baidu will begin to doubt.

3, the third party blog has the risk

The use of blog hair outside the chain is the common method of SEO, not only free blog, but also not a number of restrictions, only to do a flexible, but because of this reason, leading to Third-party blog outside the chain everywhere, spam information flying, seriously affecting the third party's own weight and the rate of inclusion. Personal inference, Baidu after the change will begin to suppress the blog outside the chain.

4, not original outside the chain risk

Take our medical industry, the chain is basically a direct copy of other people's articles, change the name of the hospital name and therapy, and then as their own article to release the chain, the original degree of almost zero. From their own site included in the article we can see Baidu to the importance of the original, Baidu as the behavior of deception, not only deceived the user, but also deceived the search engine. Search engines will not only cancel this chain, but also to its point to the site to punish the right to drop.

After analysis of these conclusions, first of their own web site http://www.csnanke.com/shielding part of the chain, as far as possible to the external chain of adverse effects to the minimum. Then the outside of the chain release methods to improve, reduce the number of chain, but improve the quality of the chain, focusing on the weight of the platform, it can be said that a high weight platform a chain than the previous 10 role greater, better results.