A complete SEO program includes what factors

Source: Internet
Author: User
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Whether we optimize a website, or help others to optimize the site, before beginning, all need a relatively complete SEO program as a general guidance, with this program, we can step by step to start SEO optimization work, then how should we write such, A relatively perfect SEO scheme?

1, website keyword choice

No matter what website you do, you need to have a site location, and positioning, it is important to include, you want to optimize what kind of words, mainly include the target keyword and long tail keyword, the target keyword is their own home page mainly to optimize the words, long tail keyword is around the site's main keywords, launched some relatively small competition, But the conversion rate is a bit higher keyword, and whether the target keyword or long tail keyword, you need to analyze the industry you are engaged in, to find out what the user in the end in search of what word, it is best to do a keyword thesaurus.

2, analysis of the industry peers in the site situation

The so-called enemy, win, for many industries are practical, after the analysis of key words, we have to analyze the competitor's website situation, to see how far we have the gap, do have a good idea, the main analysis of the opponent's site some SEO situation, such as the site's included scale, PR value, domain name age, Whether this domain name has done other stations, the content layout of the website, content main source, original degree, as well as the nofollow application, the station anchor text and so on, as well as the brand popularity and so on, must record down.

3, some of their own website SEO situation

such as the content source of the website, the relevance of the chain, the internal adjustment of the site, such as the use of the H tag, nofollow use, in short, with the previous analysis of the competitor site SEO situation is basically similar, when you analyze these are finished, you will see the gap between you and your opponent where.

4, SEO target determination

Through the top steps, you're on your own website, as well as the opponents of the site are basically more understanding of the next, it is necessary to develop your SEO goals, what things before doing, all need to have a clear goal, do SEO is the same, you have to have a long-term goal, in fact, some of the more important SEO indicators are refined , set goals separately and set a deadline for the goal.

5, the website target user group analysis

To do the website, you must know your target user's situation, need to carry out detailed analysis, classification, to see your site's target users are mainly what kind of people, such as your station if the E-commerce class, your main users to basically is shopping, your page is conducive to their purchase are to be considered, Only a detailed analysis of user behavior can be targeted to optimize the site.

6, the implementation of the cost of SEO

When you have identified the target, you have identified the target users, you need to consider how your SEO program to implement, as well as the implementation of what is needed, such as the labor costs you have to consider, time costs, and search engine algorithm to improve the factors.

7, the implementation of SEO scheme

When you have completed the first few steps, is to actually implement, and then the perfect plan, if not properly executed, it is in vain, so the implementation is very important, such as the construction of the content, the chain every day how many, where hair, the structure of the station, etc., are required to be implemented according to the plan.

8, SEO data analysis and implementation of the adjustment

When you perform a period of time, you need to count the effects of this period analysis to see if it is in accordance with the established goals in advance, and in the process of implementation of what challenges, how to solve these difficulties, when there is a problem, such as adjustments, such as repeated adjustments, forward, it is best to achieve the goal from the predetermined. This article source: http://www.wowawowa.cn/i wow i wow weight loss net A5 start, reprint please specify, thank you!

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