A few details that are easily overlooked in the Web site optimization process

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Nonsense not much said, direct Ben Theme, stationmaster all know.

1, common in the initial stage of the site, keyword positioning is not accurate.

When the site is set up, the choice of key words becomes very important. Choose the key words, do it more smoothly. Of course, the wrong choice, there will be more bumpy. Initially built stations, individuals do not recommend the choice of too hot keywords, although the Baidu index to see it so tempting, but not suitable for the new station. Recommended to find a certain amount of search, competition and small keywords, such keywords have a high price/performance ratio. Also have a lot of low cost of the keyword, the search volume is not large, but the rankings are basically the big site occupied. A new station, the index in 500 or so easy to do a lot, to have a certain amount of traffic and weight, and then focus on the hot.

2, no good use of the main label.

The main few tags such as title,meta,h1,h2,strong,em, these several tags in SEO site optimization can be said to be essential. Especially title, the label search engine gave a very high weight, which must have the main keyword. H1 label is second only to title, it is also the meaning of the title. But note that this tag can only appear once on a page. Reasonable in the above a few tags layout keyword, seo optimization is not less.

3, for Flash type of Web site does not have a dedicated engine to read the HTML copy

This kind of website's page looks very attractive, but the small spider can not understand. If your site is the type of flash, it is best to make a copy of HTML for it, specifically to the spider to see, even if this copy is ugly, but spiders do not think so, text class pages, spiders always feel delicious.

4, navigation and other menus using JS call to replace the HTML

JavaScript calls are very handy and flexible, but they are not friendly to spiders. The current search engine can not identify JS, also can not be indexed. So as little as possible to use JS instead of HTML.

5,seo is not persistent

Here is the need for the executive power of the webmaster, SEO is not loose fishing, also not have time to do more, no time to do less, SEO is to do every day, uninterrupted perseverance. Every day things look the same, just repeating, but this repetitive action and perseverance, determines whether you can wait until the day after tomorrow's beautiful.

6, keyword piling

Keyword Piling cheat behavior this is very common, but also a degree of problem, keyword density is low, the ranking has influence, too high is cheating behavior. So to reasonable layout keyword, the most taboo in important tags in the stack of keywords, such as TITLE,H1, because the higher the weight of the place, the little spider will notice. The principle of keyword, disperse, nature.

7, with the image to replace the title, navigation

The use of images to replace the title, navigation and other important content this is my first site to make mistakes, because the individual think the image better look, more attractive, but overlooked a point, spiders do not know what I this image is doing. Although later added in the image alt attribute to tell the spider here is the title, but the weight of the H1 label should be replaced with ALT, it is not cost-effective. Therefore, the use of pictures instead of text, is generally used to beautify, filling the unimportant place.

8, ignore the keyword link layout of the content page

This is important, Google heavy outside the chain, Baidu heavy inside the chain. And China's webmaster to Baidu-oriented, so do a good job in the chain is very important. The inner chain construction in the content is the focus of the inner chain. Personal view is the keyword to have targeted within the chain, the content page appears in the keyword is the main word of the homepage, the link to the homepage, is the List Page column page, link to the list page. Content page link to the homepage keyword is not the first page, then the effect of this link is very small. The mutual chain of content pages is very important, when the content of an article involves another, the title of another page or the long tail in the form of anchor text link on this page. Let the little spider constantly crawl.

Above summed up the 8 points, due to the time critical length of the relationship is very simple, of course, do the site to do SEO have a lot of knowledge, accumulate more and more harvest. Station: http://www.jrcun.net/This article for the author original, if you want to reprint, please keep the link.