A few practical solutions to the situation of the old station in the rank fluctuation

Source: Internet
Author: User
Keywords Old Station

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Doing SEO is a matter of patience and perseverance. When a search volume is higher than the keyword on the home page, the representative of the search engine for us for a period of time SEO work affirmation. And for most webmaster friends, not just happy, there is a trace of worry, because to stabilize the front is not an easy thing, the stability of the site rankings, is really not better than the keyword to do up easy, today I share with you the old station in the ranking of the fluctuations in the case of several practical solutions, Mainly with their own to do an old station of the ranking experience to share with you, I hope to encounter the same problem friends help.

Against the rank of my station dropped, I analyzed the main reasons for the following two

One is the content of the update frequency, because the recent relatively busy caused few recently little how to update the content of the site, although these months have not how to update the content of the site but the ranking is still in the previous few, but this lack of back-up content to supplement the site search engine will be given color, The direct punishment result is this week's update directly to the second page, generally for an old station appeared this kind of situation, only then has the regular update website content, the concrete update what kind of content this to old station friends needless to say more.

Another reason is the loss of the chain, the two days a check the number of sites outside the chain, a sudden drop of one-third, there is such a problem, the ranking does not fall to blame it? Mainly is a lot of outside the chain some links are invalid or expired, this needs to be the chain gradually updated and added, In general, the rankings will come up again soon.

Three is a friendship link there are a few punished the station, I a week ago check the friendship link has not been punished station, this Zhou have so I immediately was also implicated, immediately delete them.

This is the exact reason why my old station ranked down the main reason is the management of their own station less, in fact, or a long time did not seriously management station, leading to the site's keyword ranking weight can not withstand the wind and rain, a little bit of volatility will lead to a decline in the rankings, So the next need to seriously manage the site, so that the site to accumulate more weight.

Other old stations may be caused by the following

1. SEO basic information instability, the site's title and keywords and description can not be arbitrarily modified, my standing in the new year after feeling some words need to make adjustments, I made a certain adjustment, this time in the rankings on the show, ranked to 11, Generally speaking, the modification of the information to at least 3-4 months or more to make changes to adjust, and adjust the content changes should not be too big, otherwise the search engine for the station's punishment is quite fierce.

2. Content stability, here to say that one is the revision of the move, this must take good transitional measures, otherwise very easy to cause the drop in ranking, my station has been used for more than two years has been a better ranking, made me a want to change the revision has not changed, just in the original basis of the small change, The other is to send content information as far as possible to original or false original, but also to have the law, can not think of hair forget not hair, cover the search engine is very unfriendly.

3. Outside the chain and the stability of links, there is a sentence called "Content for the king, the chain for the emperor." Although not necessarily outside the chain is more important than the content, but also reflects the important role of the chain. When the site has a ranking, we have to find a way, every day for its regular increase of 5 or so stable outside the chain, not necessarily a lot, but your stability and accumulation. And friendship link is also a good choice, but not too much, generally 30 or so enough, and then do regular inspection, found that there are abnormal station immediately deleted.

4. Website security. Search engine is not a fool, it is impossible to give a high ranking of the site of security risks, and many experts will put your site as a test of his ability to the platform, so that your site was hung Trojan, or modified the website robots.txt files prohibit all spider access. So web site security is also important. We have to regularly to the background and the server to play patches, in peacetime maintenance attention to firewall settings, as far as possible not to hackers and viruses Trojan opportunity.

believe that your station as long as the attention of the above points, more management management station, your keyword ranking will be very stable, the old station when the ranking fluctuations generally from their own find some reasons, article source: www.haoyunqd.com reprint please mark the source.

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