A few steps to make your website beautiful bright blind: the layout strengthens the article

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

In the last article we focused on the site layout of the structure of a number of visual discussion, but because of the length of the relationship, we do not have the layout of the problem to complete, if you have not read the previous article, we suggest you to read the previous article "a few steps to make your site beautiful bright blind: Layout chapter", In that article we mainly talked about the layout of the horizontal vision, today we will continue to explore the layout of the visual issues, today we mainly from the layout of the vertical page to explain.

The vertical layout of a Web page is generally adaptive in design, but even then it is best to compute the height of each module and the height of the entire page.

Because this has the following advantages:

1. First limit the height can be very good compatible IE6, everyone often for IE6 not compatible with CSS and big headache, in other browsers watch quite normal a website, but in IE6 under the very likely serious dislocation, this is a very depressing thing, but we actually have a relatively stupid but very effective way to solve, This means that the height and width of each module are fixed to death, especially when we use the Float property, limiting the height and width is often the fastest and most efficient method, and after limiting the height and width, the double spacing and spacing problems will disappear;

2. Limit height can make our page look more tidy, the layout of the page can be firmly controlled in our own hands, but in order to limit the fixed height, we must not take into account the font, we should all know that the song, Microsoft, and the use of italics in the Web page of the row height is very different, If we were to design with Microsoft's Accor, then finally, if the viewer's display on the display of the song or italics, our original fixed height is very likely to empty out a large chunk out or be burst, which limits the height of the page instead of making it tidy, but makes the page looks very unprofessional, very messy;

3. Limit Line height, more convenient for us to visual layout, because there is a fixed limit on the line, then we design the page can be very precise design of the PSD template, and then according to the template to cut out the various modules, in typesetting layout when also strictly according to the size of each module to limit, In this way, we can design something more accurate and our initial design is completely consistent, but also not prone to dislocation phenomenon;

Well, the details above are just a little bit of experience for us, so we'll look at the secret of the layout from a visual perspective.

First, the longitudinal layout too long will allow visitors to sprout timid mentality

Many designers are popular in such a way, that is, the longitudinal length of the page is best kept in 7 pull screen, that is, we use the mouse button for each roll, the screen down the height of even a screen, seven screen is that we use the middle of the mouse roll seven. Although this argument is biased, it has to say that there is a certain reason.

The longitudinal layout is too long, it is easy to cause a person to be bored psychology, and people's endurance seems to be only scrolling in the middle of the mouse button 7 time, if more than this time, even if it is more scrolling will instantly let people lose interest in browsing, although many pages do not have 7 screen height, But the viewer will produce each page is so long illusion, resulting in a timid mentality, so we also lost the reader's viscosity, the long-term development of a website will definitely cause very bad impact.

Second, the more you want to express product rich more prone to fall in the list of low-grade

Especially some shopping websites and some do Taobao guest's website, always want to layout full of long, always want to put a lot of things on a page, to show viewers how rich their site is, how rich their own products .....

But is that really the case? I can say that this is just the designers and operators in their own yy, they do not stand in the customer's perspective to look at the problem.

The impression on the grocery store should not be too good, because it is too crowded, too narrow, so that we leave an impression: that is a bargain place!

Third, understand that "dog" is the common character of people

Many foreign shopping site business philosophy and design concept is very different from ours, they always put their most satisfying things in the most conspicuous position, maybe just a piece of clothing will occupy a whole screen size. The rest of the product is only a small selection of the following, each given a large enough space to show. Although the display on a page less, but that large area to leave the loose layout of the white is easy to make people feel comfortable, let a person sense a relaxed, generous gas field, so that viewers can put more energy on those few but very exquisite products. Don't you get it? As long as the customer is interested in one of your products, and a good impression of your product, then he will dog like you this brand, his psychology will produce a kind of similar psychology, he will not wait to browse your other products ... This is a virtuous circle, in the brand image of the same time also earn enough visitors eye!

Iv. seeking breakthroughs in detail

In the vertical, we have to do patchwork. This kind of scattered is through our careful deliberation and determined, in the big direction, we still want to keep neat. That is, we want to give viewers the impression that the entire page looks neat at first glance, clean, but when you look carefully, the details of each place will be different, which will allow the viewer to feel your seriousness, your sincerity, your culture, your content, because you will bring him some visual surprises, Then it is equivalent to give him a product will bring him a small surprise of hope.

We'd better control the height of the page within 4 screen, you can take a screenshot of your entire page down and zoom out, if the entire page screenshot appears too long, then you should adjust, this is the easiest way. Generally speaking, the length of the page is not higher than 2.5 times times the width, otherwise it gives a sense of visual imbalance.

Of course, a lot of people still prefer that single screen page, but as the browsing terminal size becomes more and more complex, it is difficult to ensure that the page you want to display on the other pages can also be display to show, so this approach is also outdated.

V. Concrete example Analysis

So how can we handle it better? method is actually some, I have encountered a foreign site before, apparently the site is very careful to notice every detail, and very perfect will be different from the display of the contradictions through the clever mind and layout to dissolve. They must have counted the display sizes of most popular display terminals on the market at present, and then pulled them all in the design to mark the boundaries, and then designed them in the layout of the large box-frame box. Because of the size of these wireframe restrictions, it is easy to know how to display their pages on different screens.

For example, if we were to create a 1600*900 display, we would have to at least consider a smaller size, such as a traditional 1024x768 display. So let's get a sense of the actual display height of most browsers, which means that we do a lot of Gao without a longitudinal scroll bar, like a 1024x768 display that doesn't have a vertical scrollbar size between 560 and 600 (this is mainly for IE browsers, It is likely that some people will add a lot of plug-ins under the address bar so that the screen displays a lot less height. Oh, to facilitate our explanation, we will temporarily 1024x768 effective Web page display height of 600 bar, and 1600*900 display height of 720, 22-inch display effective display height is 900 (these are not standard size, in order to illustrate the problem, Let's use these sizes for a while!, let's take a look at how to do this three dimensions to do the first screen of the site (that is, an open page full display in front of the viewer part), in order to let everyone see more clearly, we made a sample map for everyone to refer to:

From the figure above we have divided three regions, each representing a part of the display, the outermost green represents the 1920*1080 resolution of the display, magenta represents the 1600*1400 resolution of the display, and blue represents the 1024x768 resolution of the browser, Obviously, this page has been carefully scrutinized and considered, and it currently shows good results in at least three kinds of monitors. In the 1024x768 resolution, it just will focus banner display complete, but also leave some blank, so the screen will look very complete, even if it has no content below, we will not feel very incomplete and abrupt; look at the 1600*900 resolution, just to include those icons , and the following there are some of the gaps, so the page effect is also complete, the final is 1920*1080 resolution of the display, it is just a few pieces of text included, the picture is still complete and comfortable!

The details of the site is referred to here, this is called ingenuity, this is called the intention design, which is always the best things to show to the viewer. such as the clever layout of the site how can not let visitors linger?

The layout of the Web page is definitely a scholar, many still need our careful analysis and comparison, the masters of the reason that they can become masters, not they are good at using fancy special effects, nor are they good at gorgeous visual performance, nor are they good at the ultimate texture performance, but they always bring people the greatest beauty and surprise, Because they always regard the user experience as the only standard to judge the quality of Web design!

Sub-cold Interactive vision

Original address: http://www.xmlas.com/web-visual-talk-hallowly-3.html (zi Cold interactive Visual original article, reprint please keep the link address)