A small private site, a week since the national focus

Absrtact: Li Yilin A folk small website, has become the national focal point for a week. The website, which was founded in Wenzhou, with only dozens of employees, has been sold as a selling point by disclosing negative news from local officialdom in Wenzhou. The explosions include a police officer in Wenzhou

Li Yilin

A private small site, a week has become the national focus.

The company, which was founded in Wenzhou, has only dozens of employees named "703804", which has been selling negative news from local officialdom in Wenzhou.

These materials, including Wenzhou police car in the street to walk the dog, Wenzhou, a party district secretary and developers of the rights and money transactions, local civil servants working hours online "vegetables", as well as a group of senior officials in Wenzhou Group golf Club members and so on.

Many of these "fierce materials" have been amplified into the national news events, in the cause of local political shock, but also to help "703" among the "China's most influential local interactive website" 20.

In Wenzhou, the "City of bosses", exposing the abuses of officialdom is not the usual way of being famous here, or even the usual way for a local media to survive under the current system. But the founder of "703804" has so far Ye Jie his website for 6 years, until last week he became the official mainstream media chase star.

This week, Ye Jie into a frenzy of visits. Close to hundreds of media reporters around the country, including Xinhua news agency, CCTV, People's daily, such as central-level media are in the queue to interview him. These media reports about him were also reproduced by nearly thousands of websites.

"We also want to have such a surveillance media presence. "The Wenzhou Municipal party committee Propaganda Department official said, ' 703 ' This mode can run for so long, also shows Wenzhou local government's inclusiveness and democracy." ”

"Just a week, a lot of things have changed. December 17, Ye Jie tone slightly dazed to this reporter said, a week of media outburst of concern let him a bit overwhelmed. He felt the pressure coming from all directions and had to rethink the site's development plan.

"Not to be considered before, now all of a sudden mention of the front." "Ye Jie said," Can not do angry youth. The material should not be the only bright spot, next to increase the site's public service function. ”

Popular

Last week's outbreak of the 703 nationwide media attention, starting from the Xinhua news agency in Wenzhou, December 9, published a report on 703 websites. The report holds positive attitudes towards the public opinion supervision of the Government in 703.

According to people familiar with the matter, in fact, Xinhua News agency reporter to 703 of the report, as early as last year in the form of conforming, the report was recently received high-level attention, Xinhua news agency reporters on the 703 and a supplementary interview and the report will be published, immediately caused by the mainstream media swarming follow-up.

At the same time, the 703 recent "explosion", but also increased the national media attention to it.

Last month 30th noon, Wenzhou steep door ik 11 or 11, 12 Group of 60 household representatives to Wenzhou petition room, complaints Wenzhou Everbright Housing development company infringement of the rights of the people. When the delegates entered the petition room to submit the material, suddenly rushed into 8 people, in front of the Complaints Bureau reception staff insult these tenants, and then a fist to beat two elderly petitioners head, and threatened: "You a few of the door of the petition Bureau, we will stab you to death!" ”

Video about the process soon appeared on 703, Zhejiang Deputy Governor, Wenzhou municipal party secretary Chen Derong, Mayor Zhao Yide, party committee deputy secretary Zhu Xianliang, and so on, respectively, asked the police strict inspection of the perpetrators, and asked the Ministry of the household representative to reflect the planning adjustment of the city Planning Bureau to investigate and verify.

December 4 night and early 5th, the 3 suspects involved in the main crime, Everbright Room opened the company in charge of Zhang, Everbright Room opened the company's two shareholders Wu some and Wen was captured.

703 the interaction with local authorities and the private sector has long been the norm. "This is only 703 of the material in the pediatrics. "Wenzhou, a political and legal body said," the Wenzhou government departments almost every day to browse 703, to see if their department is ' online ', which department if the material has been blown up and not timely response, it is responsible. ”

703 from the establishment to walk all the way, by the local people called "Folk Petition Bureau", local officials are privately referred to as "civil inspection discipline."

"703 of the active lies in the power of the ' popular journalist ', no matter where the Wenzhou corner of the point P big things can be sent up." "Ye Jie that this is 703 exuberant vitality."

Former history

Despite being given a more and more serious mission, the site's operators are more like "fun" children.

Ye Jie, a native of Wenzhou, was admitted to the civil service in 1995, followed by a postgraduate student in Tongji University, and after graduating in 2004, he walked on the network with the name "few leaves". His female personality photo works form a decadent, Non-mainstream alternative style, expressing repressed emotions, for him to win a large number of college female fans. Years over, that becomes Wenzhou famous "teenage Killer".

As the 703 director of Huang Komin, Fang, and Ye Jie together, by the outside called three "Ronin." Fang in Beijing in 2003 when the school was quarantined during the SARS period, he fled home from the campus wall and took part in the creation of the website.

703 of the founders were once "Wenzhou bullshit Group" (QQ Group name) members, around 2003, this group of people with angry faces in the local official website "Wenzhou network" BBS chat. Here is the 703.

The BBS of "Wenzhou Net" was closed on May 13, 2004 because of a large number of offensive remarks.

"Bullshit Group" members lost their spiritual home, very frustrated. The forum was closed the next day is a weekend, with nostalgic feelings, "bullshit group" of "Carouse Jen", "Night Rain Xiaoxiang", "Inter Sun", "AS7777", "leaves less" and so on held a network under the party.

With the urge to seek spiritual support, this group of people after the party hit, began the site data and spiritual home moved.

May 18, 2004 18:18 18 seconds, by the less open forum, the official welcome. Domain www.wzbbs.cn and www.wenzhoubbs.com are in effect.

From the official website of the "bullshit group", like Juaco, speech more "unscrupulous." According to experience that period of time senior Netizen recalls, "Juaco" the forum builds less than 5 days, because some speech excessively sensitive stimulation and was ordered to close. September 1 that year to enable the new domain name wzeye.com, renamed Wenzhou Eye. May 27, 2005, domain name Wzeye.com was seized.

Ye Jie They registered the same night domain name, May 28 began to enable the new domain name 703804.COM, reopened forum and renamed to Qi 0 three nets.

Survival

In fact, 703 in the local formation and operation, experienced a field of "guerrilla warfare." From September 2004 to August 2005, the site was attacked no less than 100 times. Many people suspect that the local network Supervision department.

The server address was "expelled" from Wenzhou, and wandered to Taizhou and Hangzhou. "In fact, everyone is just out of play, but this cat-and-mouse play let the people more and more enthusiastic." "A netizen who has stayed at 703 for 6 years has revealed. To make them feel more "fun" is that a netizen in Wenzhou, a business in Sina, has an idea for them: Use the decentralized layout of the server.

This is also called Dynamic server, is 703 simultaneously rented more than 10 servers, such as hackers attack the Taizhou server, the website address automatically moved to Ningbo's server. This keeps the undercurrent of the pursuit quiet.

"We gradually realized that such interception was not a solution and should be channeled," he said. "This is actually the beginning of the Government's attitude towards the supervision of the public opinion, which is a kind of scale-free," said one official who was involved in the monitoring of internet sentiment.

"The disposition decides the destiny, if changed other person, already did not play." "703 of a" "Ashes grade" Netizen "hehe" laughs. Ye Jie is actually a person who does things to the extreme. This is evident in his personal life. For example, after his 8-year-old girlfriend has been transferred to other people's arms, he was stimulated, three months to 70 kg of weight, reduced to 55 kg. "Men need images, too," he said. ”

From this, the love aspect emotion TA, Ye Jie regards 703 as own "the child". Perhaps, is also Ye Jie this "Acme" individuality, "the fart group" Netizen and the social grassroots spirit demand produces one kind of interaction and the docking.

Although in these 6 years, this folk website and the Wenzhou official relations are moving toward the benign interaction, but the storm and the pressure also comes.

October 2008, Wenzhou Party district Secretary Yang Yanhong National Day during the visit to stay in the country, the explosion material Netizen "I am not a flood" in 703 published network novel "district secretary", by a pseudonym innuendo Way disclosed Yang Yanhong some corruption scandals.

In November, in the Ye Jie, the "Deep Throat" personage appeared to accept this newspaper exclusive interview. This newspaper interview published, a time caused public opinion sensation. After receiving this report, Ye Jie soon posted a statement on the website about "The content of the story has nothing to do with it". People familiar with the matter said afterwards that this was the frustration of the 703 under the pressure of the "top" investigation.

"At this critical juncture, some of the more enlightened local officials supported 703 of the walk and gave the people a boost." Said the person familiar with the matter.

In 703 due to the Yang Yanhong incident reports under great pressure, when the Zhejiang Provincial party committee Secretary-General Li Qiang in a visit to Zhejiang online answer questions, said, "I also often on the BBS, on 703804, to stroll around", "see what people are saying, care about what". The announcement by the top committee of the provincial party has let the storm subside.

Future

Before last week's nationwide focus, 703 was in the process of "deepening the function of overseeing local politics" and preparing for the opening of the Taizhou channel and the Ningbo Channel. But after last week's media boom, Ye Jie said: "This direction has been adjusted." ”

"The material is not a normal, there is a degree of everything." "After the national attention, Ye Jie began to show the station with the" play "in the original intention of the different cautious and moderation," we do not question the state system, but the local officials to monitor the public opinion, supervision is for the social harmony. ”

Now he is more willing to highlight the public function of the site to help disadvantaged groups and disabled people through the network platform to solve the problem of re-employment and entrepreneurship. To this end, is developing a small community of small-scale standardized storage shop network platform, community residents can through the network and mobile phone orders, through the platform to release instructions to the community warehouse selling shopkeepers, complete delivery and trading. The profit of the whole process is owned by the shopkeeper.

But does this change in the direction of the site's development will lose the previous personality? This concern actually has a different voice in the 703 management.

"703 of the vitality is that the traditional media is regulated by the content, and 703 have less intervention, if this feature weakened, once assimilated, netizens move is very fast, 703 will not give up this supervision characteristics." ”

It is understood that 703 is currently divided into two forms. Wenzhou Qi 0 Three Media Co., Ltd., another name for the Wenzhou QI 0 Business Co. Two companies are responsible for the Web site's political forum and management of two major functions, both maintain a certain degree of independence.

But the shareholders of two companies are completely independent. The main shareholder responsible for the operation of the media is Ye Jie, Huang Komin, Fang. Business shareholders are Gaore and others. In other words, 703 of the shareholder lineup has expanded from the initial 3 to more than 5 people now. Media companies Ye Jie share ratio is 30%, can determine the direction of decision-making.

"This kind of model, the goal is also wants to let the website non-profit content to maintain the objectivity and the independence." "Ye Jie said.