A grassroots webmaster on the network recruitment self-examination record high-end is a pseudo proposition

Source: Internet
Author: User

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With the development of the Times, the network plays a more and more important role in our public life. The network is a more service-orientation to obtain the recognition of the public, become a part of the public life inseparable. Many people in the process of looking for a job will choose to channel through the network, and this also makes many want to start a friend to see "business opportunities." Many friends choose to enter the online recruitment market as their first stop for entrepreneurship. But is the online recruiting industry really as good as everyone imagined?

Why are so many grassroots obsessed with internet recruitment business?

Internet recruitment has a very powerful convenience, why do you say so? It breaks the shackles of time and space, and makes the whole information a certain match in a quicker way. For example, a business needs to find an employee who can post a message on a Web recruiting website to clarify its requirements and its treatment and so on, and the need to find a job friends can also filter their own interest in the information, and then to carry out information matching, as long as it is reasonable, the two sides like to find the right one. and the network limit of time and space is greatly reduced. With such advantages, more and more enterprises to the network recruitment as a major channel for their company recruitment, and many job seekers also as a major channel. The market prospects are good, it can be said that this is the entrepreneur to choose this industry is a major reason, but also a more important reason. At the same time, the establishment of such a network recruitment company, compared to other businesses, this is a relatively low-cost start-up. Why do you say that? In this process, the entrepreneur has to do is to establish such a network information platform, at the same time to collect information, improve information. It invests less in other, and thus can control the cost. For the beginner's friend, this is obviously a more attractive entrepreneurial choice.

So we can see more and more grassroots webmaster think that they have a certain network, then hurriedly began their own recruitment entrepreneurial journey. But is it as simple as we think?

The market saturation is difficult to give the new website living space

And do not say those more well-known Zhaopin, 51job and other large network recruitment companies, is some relatively small similar companies are also many, it can be said that this is a more saturated market. Carrier purchase webmaster thought if you want to get a cup of soup, be sure to make their own characteristics. and characteristics for such a more stereotyped market is a more difficult point. At the same time, how to optimize according to the characteristics of Chinese labor market and the characteristics of Chinese laborers, this is not a beginner entrepreneur can do, but need an industry to optimize and perfect.

New Web site difficult to find marketing point

How to promote the promotion is also a big problem. The existing network recruitment company will choose some street ads or subway ads, but its effect is not so good, and its face of the crowd is also some low-end workers, for some sophisticated workers not so attractive. As a new company, in the promotion and promotion of the investment budget is also very few, so more need to be cautious to grasp. Can not put the cost of advertising too high, but also can not be too narrow advertising, this is a problem to think about. It requires a more precise self-image if it is promoted in a way that the public is more receptive or more appealing.

No rational understanding of the industry

Many early-stage friends just see the advantages, but do not recognize the disadvantages, which makes the whole of the entrepreneurial rather narrow. Therefore, as an entrepreneur who wants to enter the online recruiting industry, it is necessary to have more information and make comprehensive information the foundation of the beginning. At the same time, information should be constantly updated to better carry out the dynamic thinking. At the same time, it is also a very important aspect to know the marketing that is more suitable for oneself, this can let the enterprise and the job seeker be willing to trust oneself, use own information platform. This is also a very important aspect. Finally, the carrier to buy the owners think to make their own characteristics, if the big market can not find suitable for their position, then the market segmentation after it? Use a refined market to achieve a certain profit. Either from more advanced market access, or from a lower-end market, both need to be grasped in terms of actual needs. But it's also a valuable way to try.

High end is a pseudo proposition

Moreover, now we pay attention to the high-end market itself is a pseudo proposition, the hunt why the network can be successful, we must not think that this is the credit of high-end users, in fact, is the support of the users in the end of the recruitment network to find their own later. In fact, think carefully, low-end users will not pay for value-added services, and high-end users will not find a job on the internet, a website wants to develop, rely on the middle section of the user support, their investment is the key to the entire operation process. But does the market allow several job-hunting nets to exist? Looking at the small and medium-sized Web site has not found too many of the magic weapon of profit, and some also just rely on local business to do the expansion, can say how to make money is a lot of people's heart problems, solve this is all the premise of development

The current conditions for moving migration are premature

What you can see is that a lot of people are moving now, with the advantage of mobile Internet, it is a good idea to use independent app to achieve a larger range of users, such as dropping a taxi, but it is no less difficult to do than to do a comprehensive recruiting station in a first-tier city, because if you want to do the app, Based on the mobile end, then the display effect of the page, member information and trust and the process of the relationship between the need to personally resolve the webmaster, do not think these are details, really difficult to do. In other words, the present conditions are difficult to make satisfactory results.

Although the network recruitment will be a major trend of the future society, but in a product has not fully found the foothold is exaggerated, which in itself is not a rational business thinking, at least I think so. Above from http://www.biofeng.com carrier purchase stationmaster, reprint please indicate source, thank you.

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