A great skill for college students to promote: Renren

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China's current luxury consumption has overtaken the US as the world's largest consumer of luxury goods. Among them, Chinese college students occupy a big part of the luxury consumption. Now almost every college student has laptops, high-end mobile phones. So open the market of college students has become a business to think about the problem. But because college students belong to the high-end consumer groups, so how to promote their own products need to think carefully. University network promotion, my Ace is Renren. Next I will share with you my Renren network promotion strategy.

What are the benefits of Renren? First, college students belong to the rational consumer groups, so the general consumer marketing strategy, college students generally do not pay. But college students generally believe that word-of-mouth propaganda, all believe that students recommend each other, if there is a classmate used, the other people's herd mentality, will let them follow to buy Ah! and Renren is a real name of the college students dating platform, as long as the university students have been used, said he is good, then other people will think so. The second is because Renren's name is authentic, so the merchant's merchandise is more likely to win the trust of most college students. It is by this real name, you can win a lot of business trust points.

How to use Renren to promote it? First of all, must have a large number of people account, there are a large number of friends. This is not difficult to do, in addition to the company can be their own applicant account, the company can hire some part-time college students, let them when entrusted, help us to promote. After all, there are a lot of college students to earn a part-time job as a net.

If it is the company's own application of Renren, that Mo add friends to pay attention to add the quality of friends. Actually add a friend is also a big knowledge, such as how to add friends, add what university friends, add what area of university friends, are worthy of careful scrutiny. For example, sometimes you need to filter your friends specifically. If you want to promote the business information has very obvious limitations, such as the merchant in Jinan, then add friends are mainly Alexander, Shandong teachers and other regions of good friends. And if you want to promote the commodity information needs of specific groups of people, such as cosmetics, skin care products such as generally require more women, that mo we add everyone friend, the main choice of female college students more.

When we get enough people account number, we can launch the promotion of goods. But remember that in the beginning to add success, do not start to send some advertising and other things, so people can see at a glance this is soft text ads. So we should be in the beginning of more attractive articles, such as touching love story, there are little philosophical articles, funny jokes, and so on, while paying attention to more reprinted friends of the article, to their space to visit, so we can accumulate a certain friend to fixed access to us. And then start to send some buy what beautiful clothes, with what skin care products, whose home computer cost-effective and so on the article to arouse college students desire to buy.

The above is my experience on the promotion of Renren, I believe as long as you have perseverance, perseverance, according to my side to do, you will be able to open the university luxury market.

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