A new interpretation of the essence of website weights and common mistaken ideas

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The weight of the site is very important, the dream Dongfeng think, SEO really said the whole process is centered around the "enhance the user experience" and "enhance the weight of the site" Two aspects to expand, the weight is the site keyword to get ranked the most critical factors and begotten, Therefore, every webmaster needs to understand the true meaning and value of website weight. Now there are many topics and articles on Web site weight, dream Dongfeng think there are a lot of views exist and understand the wrong side of the misunderstanding, so in writing this article I am very stressed and uneasy, because my site weight point of view and the views of the past have differences and conflicts, But the network I think the greatest value lies in the Exchange and discussion, this is an open environment, we should express the views of each other, so firm their confidence and courage to decide to write this article down. I often in Ali Taobao and other platforms to buy outside the chain, to judge the weight of the site has its own views and opinions, but also this article to share and exchange of content. The weight of their own website, I believe the webmaster understand, but in more times we need to understand the weight of other people's website, such as the study of competitors in the same industry site, especially in the purchase of the chain often need to use, to the following out a lot of webmaster to the weight of the site to understand the

One, snapshot update fast is the weight of high

The new site snapshot does not represent the high weight of the site, only that this site in a certain period of time update more frequent and regular, Baidu formed a regular update of the habit of law. In fact, often encountered such a situation, many Baidu snapshots a few weeks or months ago the site, keyword ranking in the first place countless, this shows that Baidu snapshot is not reflect the weight of the site is the most critical factor, but do not rule out snapshot time and the weight of the site is very large.

Second, the inclusion of more than the page is the weight of high

I operate an ebook website Baidu only included a home page, but every day from Baidu to get about 8000 of the IP, recently focused on several pages of the site is similar, one is Taobao navigation station, this site is very violent and cattle fork, only included a home page, But has obtained dozens of target keywords and the long tail keyword top three ranking, from Taobao Special cooperation website view this website The order data has the renewal in a few minutes, every day order Wow Labradors countless. These examples illustrate that included less than the weight of the site is low, the same number of also does not mean that the weight of the site is high, I buy the chain when often see a lot of collection types of sites included tens of thousands of or hundreds of thousands of pages, but the site Alexa ranking is in 8 million, included too many unfortunate weight too low, These sites did not get from the search engine to traffic import, it is conceivable that such a site only to see more than the purchase of the chain, who bought the loss, so the content of the site to judge the high weight is very one-sided.

Third, high PR value is the weight of high

PR value high indicates that your domain name has a certain age, and does not necessarily represent the high weight of the site. In peacetime we query keyword rankings, see a lot of such cases, PR is very low or zero site is often ranked in front, this phenomenon is enough to explain the PR value and the weight of the site is not too much relationship.

Four, Baidu related domain and Yahoo back chain is more weight high

It's a plausible statement, but it's still not the key or the absolute, it is easy to ignore another factor, that is, the quality of the chain, light to see the quantity is not scientific, the quality of the chain is more critical than the quantity, so many sites Yahoo outside the chain and Baidu domain-related domains, but the keyword ranking is very overbearing is this truth.

The above is the weight of the site more easily understand the one-sided and wrong four aspects, the following will continue to share the author in the purchase of the chain when the weight of the site to judge the method and experience, I buy the chain when the more attention to the following aspects, in the dream Dongfeng think, in weighing and judging a website weight height, The points mentioned below are key:

Keywords ranking

Keyword ranking is to reflect the weight of the site's most critical factor, and I can be very subjective and arbitrary conclusion, in the purchase of the chain, if the search for this site to locate the keyword in the ranking of the SEO is very high, then you do not hesitate to buy the chain directly, is definitely high returns and high-quality outside the chain, who buy who know how bad.

Second, Alexa ranking

Alexa ranked the importance of gradually reduced, also gradually fade away from a lot of webmaster's vision, but to judge a site weight, we should pick up this tool, Alexa ranking I think is the most intuitive judge site weight is the simplest and most accurate way one. The author in bulk procurement outside the chain, usually do not look at the site Baidu snapshots, included pages, PR value and the number of the chain, see what it is, directly to see the site Alexa rankings, ranking high sites generally have a relatively high weight, there are very overbearing and powerful rankings, And get a very sizeable search engine traffic import. If you don't believe me, you can find some Alexa rankings high Web site query keyword ranking, pretty, who to find out who knows how bad. However, the focus has come, and now there are many sites Alexa ranking is brush out and other means to obtain, such a false ranking with the weight of the site, should pay attention to recognize do not buy this type of false Alexa rankings of the site outside the chain.

Iii. included speed

Included speed is the most reliable way to identify the weight of a website, generally speaking, Google included speed is generally faster, so I said here refers to the speed of Baidu, if a new site released content can be realized seconds or a few minutes after the Baidu included, there is no doubt that this is the legendary high weight site, I often write in A5 soft Wen, found that A5 including many reprinted A5 article webmaster platform can be included in seconds, an article published, after half an hour domain has a large record, from the collection of speed can be more accurately reflect the weight of a website.

Four, the website weight Strange question

I have encountered this phenomenon many times, found some very popular keywords a website in the forefront, but look at this site will be thunder, the site has been months or more than a year has not updated the content, more magical is the long-term observation of this site Baidu snapshot is almost the next day, the site ranking is also long-term stability. This phenomenon can only be explained by the weight, that is, the site before the search engine to obtain a very high weight and obtained a high degree of recognition. This type of site has a feature that one is in the industry earlier than the early history of older sites, the other is the government agencies and commercial organizations such as websites, similar to hospital sites, government websites, school sites, news media, and so on, this type of site weight is usually relatively high, so buy outside the chain popular find org, That's why Gov.

The above points are my fast and batch judge the weight of the site commonly used methods and means to share it for your reference. Starting from 9 o'clock in the morning to write this article, write so long talk so many purposes only one, so that we have a deeper understanding of the weight of the site, to avoid the purchase of outside the chain and other operations into the mistaken cause of unnecessary trouble and loss. I am not a SEO professional, is only a fan, but Strictly is a strict pursuit of rigorous and objective hardcore enthusiasts, in such an open network environment, very happy to recognize so many webmaster friends, and everyone in the A5 such a popular platform for communication and progress, write good everyone applauded the top, Bad writing, but I really do very attentively and seriously to write, welcome to criticize and pat the bricks. This article by Taobao flagship store www.365mingdian.com webmaster Dream Dongfeng Original, if need to reprint please specify and keep to a message.