A new strategy for automotive Web site in Mobile interconnection field

Source: Internet
Author: User
Keywords Car website
Tags automotive car sites car website clients content demand internet internet +

Auto CEO Qingeo TechWeb Map

"TechWeb Report" November 14 news, Auto CEO Qingeo that the mobile Internet to bring multi-directional user demand is placed in front of the car site a big opportunity to seize this opportunity, it is possible to master the automotive Web industry in the field of mobile internet ownership.

Today, mobile clients rely heavily on convenience to attract PC-side car site users, a massive migration that has made PC-side car sites scrambling to move the mobile internet, and is eager to increase the stickiness of their users and attract more new users with the convenience of mobile terminals.

A recent report by Gartner, a market research firm, confirms this trend, saying that in 2013 people will buy 1.2 billion smartphones and tablets.

In this respect, Qingeo pointed out that the popularity of mobile terminals is showing an explosive growth trend, the overall in-depth layout of the mobile field has now risen to some of the strategic level of enterprises.

The popularization of mobile terminals brings not only the diversification of product content, but also the depth scene based on mobile terminal function. At present, the whole mobile market in the context of the homogenization of content readily visible, but also requires developers in the form of content display, user depth demand mining and so much effort.

The reading of Mobile information is not simply copying the content of traditional internet media. Content is important, but more important is based on the vast number of user data for the real application of mobile audience groups of accurate content delivery.

Qingeo finally pointed out that under the wave of mobile internet, seizing the mobile terminal market is a strategic change that traditional internet websites have to face. New and old integration situation, want to grasp the initiative, the most fundamental point is to actually stand in the user's perspective to think, not blindly follow suit. Xiao)

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