A number of internet companies to slow down the pace of hiring, three current analysis

Last year's Raise 10%~25%

is expected to rise only 10% this year

Why are most Internet companies slowing down their hiring this year? The rising average wage in the industry is clearly an important factor. As early as last year, the IT internet industry had a burst of pay rise. Sohu in March almost full salary of about 10%, Tencent in April per capita salary increase of 9.3%, Sina May salary margin of about 14%. NetEase announced in June that 60% of the portal staff rose 25%. In addition, NetEase announced to help employees solve the problem of housing specifically set up staff purchase funds. Tencent launched the "housing plan" to provide employees with 1 billion yuan interest-free loans. Alibaba claims to provide home ownership loans to solve housing problems, while providing a high level of student funds to help employees solve their children's school difficulties.

NetEase told our correspondent that the current labor costs are on the rise. One is because of the social factors living costs continue to improve, the second is because NetEase's own demand for talent more and more high, human costs also increased.

Jingdong Mall to our correspondent said that, overall, China's labor market is undergoing a transformation, which and China's industrial structure from the manufacturing sector to upgrade the pace of the basic Agreement. Jingdong Mall in the online retail industry belongs to the service sector, with the rapid development of the industry, competition is more and more fierce, the number of talents and quality of the demand also presents an upward trend, and the corresponding is the labor cost of structural rise.

Wage costs are expected to continue to rise this year. Worry in the "2012 Turnover and Salary survey report" forecast that the first half of 2012, the average increase in the industry can reach 9.8%, more than the next year GDP about the growth forecast.

Three major current situations

1. Job-hopping frequently

In the employment contraction background, job-hopping frequently also becomes the electronic commerce profession One big "characteristic".

On the one hand, from the electric business platform to the traditional platform. Wangfujing (600859, shares bar) department stores, Gome, top grade discount and other traditional retail giants, is taking advantage of "burning money" electric business enterprises into the cold winter when the big recruit, its operating mode is due to the network purchase and change. There are media reports, Wangfujing department store in the online recruitment of its E-commerce company general Manager, requires more than 5 years of senior management position in e-commerce field experience. And the traditional retail network operation platform Silver Thai Network also not to be outdone, in the Zhaopin platform to throw more than 90 sites related job needs.

On the other hand is the acceleration of flow between the electric quotient platform. Unlike traditional industries, employees who have worked for more than two years in the electricity business have been seen as "senior" and have been scrambling for websites. 2011, Xu out of Jingdong Mall to the CMO, Shengchang from all the vice president of the customer Prudential became the senior Vice president of Beijing East. David Wei, Taobao Sun Tong Yu, Dangdang coo Huang Jo, Flying Tiger Lotto du Jia bin, mai test Linpus jie, such as a group of well-known executives in 2011 selected the "Jump".

2. The most shortage of courier

In the past two years, Jingdong Mall, catwalk network, Fank, such as the leading enterprises, the development rate of 200%~300%, Jingdong Mall and Alibaba has taken the lead in many cities nationwide to establish their own logistics center, which will inevitably increase the relevant talent needs. Whether it is in the field of E-commerce professionals, or commodity procurement, courier logistics and other related talents, in the human resources market there is an emergency trend.

Major electric companies often carry out large-scale promotional activities, orders of the explosion so that The courier company has a shortage of personnel, many express companies even issued a guaranteed income of 6000 yuan salary to recruit courier.

3. A handful of companies are bucking the trend

Jingdong Mall says it will recruit 25,000 new employees this year. After the Spring Festival, China's largest online shoe city Amoy announced the expansion of more than 100 people. Amoy vice President Chen that winter means opportunity, the talent market began to release a lot of talented people. But the electricity business winter is not because the user demand reduces, but competes the enterprise to concentrate in the limited domain to form the oversupply and raises the market expense to cause.

Reason Analysis

Capital Retreat

Similar to the US dotcom bubble 10 years ago

Industry insiders believe that the IT industry to slow down the pace of recruitment is clearly affected by the financial constraints, the market tends to weaken. Especially in the electronic commerce industry, which absorbs the most talents, there has been a transformation from crazy expansion to rational contraction in the end of last year.

As early as the end of 2010, the online game industry emerged layoffs, 2011, playing the role of Angels and Demons "task" fell to the electrical quotient. The low profit of the electric dealer makes the investment money delay not in place, which causes many enterprises to cut down the operating costs, even more enterprises have to go bankrupt.

As a matter of fact, the virus that failed the electric dealer has been popular since the fourth quarter of last year. October 24, 2011, Cosmetics Business Web site Rob Fresh network due to the impending collapse of the news, snack snacks to the West Meter network in the home also hung out "West Rice snack Curtain Call" bulletin. After the official line of less than 3 months of the product network announced, starting from January 9, 2012 liquidation, and then closed. In the previous one months, there are luxury electric business website of the network to shut down, NetEase luxury channel "NetEase still goods" closed the event successive.

NET Yang Hao-hu recalls that the first half of 2001 was the pinnacle of the dotcom bubble in the United States, when graduating with a promise of a contract, was promised a high salary, a pay of tens of thousands of dollars in advance of the extra salary, the most powerful as much as 100,000 dollars. However, in the second half of the year, all the big companies are not hiring. The changes that have taken place in the US it world are exactly the same as those of the domestic electricity dealers and the second half of last year (2011).

Situation forecast

Short-term pent-up demand for the future remains high

Despite the freezing period last year and this year, the Internet sector, such as electricity, is expected to remain buoyant in the future. In the next 5 years, the domestic demand for e-commerce talent will reach more than 3 million.

Amoy Vice President Chen said that winter means opportunity, the talent market began to release a lot of talented people. Jingdong Mall to our correspondent said, reduce or maintain employment scale phenomenon in Jingdong mall is not exist.

Similarly, Alibaba, Jingdong Mall, excellent Amazon, Suning, such as easy to buy electric business giants have come to Sui set up regional headquarters, Logistics Base. According to incomplete statistics, Guangzhou has 1800 e-commerce Enterprises, E-commerce business income of nearly 20 billion yuan, Guangzhou has started or will be launched in the E-commerce gathering nearly 10, but also will absorb a large number of electrical business talent.