A preliminary framework for the development objectives of the electricity business: encouraging the development of Third-party service platforms

Ministry of Commerce 21st to "Ministry of Commerce" Twelve-Five "E-commerce development Guidance (draft)" Open for comment. According to the draft of the request for comments, the target to 2015, China's enterprises above the scale of the application of e-commerce ratio of more than 80%; the application of E-commerce to complete the import and export trade volume accounted for China's total import and export business over 10%; NET retail sales amount to more than 9% of total retail sales

According to the Ministry of Commerce forecast, the next five years of E-commerce turnover will maintain an annual growth rate of more than 20%, 2015 will reach 12 trillion yuan.

Perfecting Policy support System

E-commerce is a new type of economic activity, which has become an important part of modern circulation mode in China. As of June 30, 2011, the scale of internet users in China has reached 485 million, and the net penetration rate has reached 36.2%. Social E-commerce Application awareness is increasing, internet shopping, online payment and online banking use rate of 35.6%, 31.6% and 31%, respectively, the user size reached 173 million, 153 million and 150 million. 2010, China's e-commerce turnover amounted to 4.5 trillion yuan.

However, the rapid development of e-commerce industry is facing the relative lag of law and regulation construction, service supervision system, credit system, statistical monitoring system, industrial investment and financing mechanism urgently need to establish and so on.

To this end, the draft is clear, to improve the system of E-commerce policy support. To support the development of local e-commerce in the region to establish fiscal and tax policies, to attract e-commerce enterprises to gather development.

And, to establish the electronic Commerce Law standard system. For e-commerce transactions, credit, logistics, supply chain synergy, financing services, a number of forward-looking, feasibility, openness, compatibility of regulations, norms, standards, maintenance of E-commerce transactions order, to prevent transaction risk.

The draft also mentions the application of electronic commerce to promote the transformation and upgrading of traditional circulation enterprises. To encourage the domestic large-scale shopping malls, wholesale markets, supermarket chains and professional markets to establish E-commerce platform, to carry out online transactions, to guide the network retail platform to open to small and medium-sized enterprises, to encourage e-commerce platform to carry out urban second-hand trade, to urban communities to provide domestic and consumer goods services, to promote community convenience consumption and recycling

According to the draft, the future will also focus on the promotion of 9 major projects, including E-commerce demonstration projects, small and medium-sized cities and the Midwest E-commerce Promotion Project, traditional circulation Enterprises e-commerce application Engineering, rural circulation system promotion projects, E-commerce Credit system construction projects.

Encourage the development of third party electric business service platform

With the rapid development of E-commerce, E-commerce services, credit services, electronic payment, logistics distribution and electronic certification and other E-COMMERCE services industry continued to develop rapidly.

Data show that 2010, China's E-commerce information, Trading and technical services enterprises have reached 25,000, the third party payment has reached 1.01 trillion yuan, the total social logistics amounted to 125.4 trillion yuan, the national scale above the courier service business volume of 2.34 billion, the effective electronic signature certificate holding more than 15.3 million.

Recognizing the role of E-commerce in the development of E-commerce, the request for comments in particular, to guide SMEs to encourage the application of Third-party E-commerce services platform to open up domestic and foreign markets. Third-party E-commerce service platform is encouraged to establish regional E-commerce platform with qualified provinces (districts and municipalities). We should encourage the development of industrial clusters through the construction of E-commerce platform and the expansion of regional industries. Encourage the development of third party mobile e-commerce service platform.