Abstract: Now Baidu Shopping Guide site, the number of sites is very much, but carefully look down the misunderstanding is quite a lot of, and even some erroneous zone is fatal. Only from the point of view of the shopping guide site, can sell goods is kingly, deep thinking, not
Baidu is now a shopping site, the number of sites is very much, but carefully look down the misunderstanding is quite a lot of, and even some erroneous zone is fatal. Single from the point of view of the shopping guide site, can sell goods is kingly, deep thinking, you can not escape the goods who buy, customer purchase desire, use, age, consumption level and other objective factors, these factors are also in the construction of the site when necessary to consider.
For the shopping Guide website, the vision is the first, a good website art, can give the customer a very good impression. The safest way to design is simplicity, simplicity, simple design, and the ability to make the customer's glance of style the most agreeable and safest. On the contrary, I've seen a lot of very complex web sites that look like some phishing sites, and it's easy to bring resentment into your customers. Therefore, a simple design can best get the trust of customers.
and concise definition is not simple, easy, if a shopping guide site want to go higher end of the route, must be in the art above, and the more exquisite more attention to detail, the more you can hook up the customer's desire to buy. In the site of art, builders in the site of the brand to pay attention to, a convenient, not cumbersome. Secondly, if it is the higher end of the line, in the collection of color should also be noted, if all is dumb, I believe that customers have seen the desire to buy will not be very strong, in the color as far as possible using bright, fashionable flavor, I believe the effect will be more effective.
In the design of the website, a unique intent creativity is also very important, if a novel creative, can win the customer's smile, or let the customer for the eyes of a bright words, believe that conversion rate will increase a lot of, and in the middle of the attention is not to have some sensitive areas, this is to constantly reduce customer base, is also a manifestation of complacency.
When the site is being built, must be convenient for the premise, I have seen a very good design site, but in the want to buy, but can not find a link, a few times after the purchase of the desire has also disappeared, I believe not only one person encountered such a problem, imagine, This site lost a day how many potential customers, so that the construction of the site must be built on the basis of convenient and intuitive.
If you want to do long-term business, then you must do their own brand, do their own reputation. I also try to buy things on a few shopping guides, some of the things on the site and after the purchase of the same, products are also good, I will collect this site, there is a need to come again, and some of the site is only a short-term interest, the customer is only done once, the result is never grow, Even smaller.
Often in Taobao shopping people know that a burst of the birth, an indispensable factor, is the picture. A detailed, details of the picture can make people easy to buy, and buy up is also more reassuring. A good shopping guide site can not be less than the evaluation, if the user can give a good evaluation, believe that more than their own 10 words, more able to make users more assured purchase. Affordable is also a single powerful killer, but is to build on the quality of good, selling lover based on. Should not be able to exaggerate their own products, if the customer received after the discovery of hope has been frustrated, resulting in a sense of disappointment, I believe that evaluation is not good, will lose a two times customers and his side of the potential market.
Finally, if from the perspective of the heart to analyze the shopping site, believe that these are just fur, there are too many unknown areas to us to develop, small series is just a discussion, hoping to inspire more methods and skills, these factors are our usual accumulation and thinking can not be divided into the accumulation of the dots in our lives, I am sure that we will get the expected results eventually.