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When it comes to SEO optimization, a lot of friends know that the general substation optimization and outside the station optimization, outside the station to optimize the popular point is the chain of construction, such as links, favorites, blogs, forums, classification information and so on. I think the most core SEO optimization is the station optimization, the site optimization involved in a very wide range of knowledge, today I do the site optimization summary of some of the station optimization experience to share with you:
Using a clear HTML structure
The author is a programmer born, so the code this piece is very important, a clear HTML structure can not only make the search engine quickly read, and can make the browser faster resolution, the so-called "clear HTML structure" is code needs specification, HTML structure clear, and a page set up a corresponding h1~ H6 title, for example: open http://www.flagwind.com/solutions/qiyexuanchuan.html Everyone by looking at the HTML source will find that the HTML structure of the page is more clear, as we write word copy, from the head of the code to the tail is a paragraph down. There is also the title of the page with H1, and with the title tag keyword corresponds to the use of a H2 tag for the H1 tag for a small explanation, using a H3 tag around the theme of the page description, each h tag contains subject keywords.
Second, spend more time on the title tag
The title tag is equivalent to the headline of our writing, write the most important title and premise of the article, the current search engine on the title tag this piece is very important, and Baidu support the title length longer than before, can only display ellipsis before the text, and now the ellipsis behind can also show. The author suggested that the title tag should put the primary key on the front, and then put some long tail keyword to assist the main keyword, another keyword segmentation suggested by "|" Symbols for segmentation, for example: if the page is related to beauty knowledge, then the title can be written "beauty knowledge | Beauty Skills | How to learn beauty xxx beauty Net".
Third, the keyword appears in the page before the better
We all know that keywords are generally placed in the head tag inside the title, keywords, description three tags, then in addition to head tag, the author suggested that in the body tag, the keyword appears before the better, the order of advice is the first common head, Then there are H1 tags, H2 tags, H1 tags, H2 tags, write descriptions, similar description tags, but a little more than the text in the description tag, because now when you search the keyword, The search engine does not necessarily show the content of description in the description, but extracts some text from the content of the page and presents it.
Iv. Do internal links
Sometimes internal links to the long Tail keyword ranking more powerful than the outside chain, I suggest in the article detailed page, you can properly place 2~3 internal links, internal links do not hard to insert into, but to reasonable implantation, if the home weight can be linked to the home page, and there is a very need to pay attention to the place , a lot of site articles at the bottom, there is a link generally called "Back home", or "back" and so on, I suggest that you can not use these, but with the keyword-related text to do the description of the text, such as "Beauty Net Home", "return to the Beauty net home", of course, unless you are to do "home" and "return" these two keywords, The writer has nothing to say.
Five, remember the navigation with the text
Many sites in order to pursue the effect of navigation using the picture plus ALT attribute for typesetting, I think if you want to do SEO, then the navigation with the text to achieve that is necessary, but many large web sites, but also the pursuit of results and do optimization How to do? The author has recently developed a scheme, that is, embedding fonts, any font can be embedded, Neither affect the beauty, and does not affect SEO optimization, you can refer to www.flagwind.com and view CSS files, in CSS has a eot font of the declaration, usage and usual usage, EOT font conversion can be used in Microsoft's weft tool conversion.
Some of the above station optimization skills are my own experience, if you have no clear place, you can write comments to leave a message, I will be online in the evening to communicate with you. This article from the Shenzhen Flag Wind Network original, forwarding time please do not delete the original author copyright information, thank you!