A summary of the popularization experience of the student-type SNS community

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The author of a local student SNS community, the system is the use of Sing Uchome, the reason for this group of SNS community is because the author of the work often to deal with these students, so they know more about the Web site is not convenient to disclose, after all, only for local students, So below talk about how to do the promotion, have the wrong place also please forgive me:

I. Preliminary investigation

To better set the community's functionality, as well as the feasibility, I started in the beginning of the site to do a survey of their own, you can design their own, such as: "Usually you often surf the Internet?", do you know what the popular SNS social networking sites have?, what do you like to do in SNS community? Wait, When the investigation is designed, don't forget to attach your community's Web site to the questionnaire, then go to the copy shop on the street and let them print you 3,000 copies, not many of my students here are high school and middle School, 500 of each school, Find yourself more familiar with school students or friends to use their spare time or school to the school near the door to distribute, of course, you can promise if they cooperate with the investigation and after the community began to register online, then give them VIP members of the reward, oh, of course, reward not only this one, you can do your own!

Second, the function set

You have conducted the investigation, then you should get some inspiration from the survey results, the community should buy what function, believe you should have the bottom of the heart, so be sure to set the function, so that they come to the greatest extent to achieve their satisfaction, For example: When they sign up, you can let them find out if they have a classmate, or school students, or after the registration is completed automatically listed several students of the class, of course, this feature uchome can be achieved, you do so to make their newly registered friends feel a very familiar feeling.

III. Promotion Strategies

Pre-work is ready to start the real promotion, because I set up the local students SNS community, so the promotion is more convenient, of course, the local type of website promotion is also very targeted, mainly the following aspects:

1, QQ Group Promotion

This promotion is a cliché, but it works, too. Local QQ group mainly has the following groups, local groups, local school groups (of course, you will also have the location of the middle school, high school and other specific categories), in order to avoid being deleted by the group or kicked out of the group, indifferent to their good relationship, you can negotiate or cooperate with them, What if we don't have to do what we want?

2, paste Promotion

Methods similar to QQ group promotion

3. Small advertisement near school

Posting small ads near schools is also a way to try, but don't get caught by Chengguan!

4, the weekend holiday near the school to continue to engage in user survey

This is also a return visit bar, to see the students on the current status of the community has no good advice and so on!

5, the local television station text aerial seeding advertisement

Without a bit of money to invest is impossible, choose this way on the weekend evening text seeding also has a certain effect!

6, the establishment of campus life zone

Recruit students as service personnel on the website, every school and even every class have some well-informed or like to collect some very interesting things students, give them a commitment, so that they have free time in the community to publish anecdotes of the campus, so many students will be very interested to look online; Of course, if you don't need to worry about the size of the space, you can also open a video zone, so that students will be in the campus of some interesting things to the video of the way to the community, so that their stickiness to the community is higher!

This time to talk about here, the next time I will write an article on how to achieve small profit for everyone's reference, if there is anything wrong with the above content please forgive!

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