A view on the construction of website Platform of Hospital Network Marketing

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Compared with the more and more rigorous and expensive advertising expenses, internet advertising is being valued by more and more hospitals with its low price advantage. Promotion means also basically no outside of SEM and SEO promotion, but whether it is to do sem or SEO or both do, a good hospital website marketing platform is essential. For SEM as long as you can afford the money, your site will also give you a good ranking. This is not discussed here for the moment. Say SEO, in order to as much as possible with less input to win large returns, SEO is almost every hospital network marketing Department of Battleground, but SEO in the end how to do it effectively. I do not know, I think this problem should be only a reference to the answer and there is no standard answers, but the beholder, benevolent. Let me first say what I understand.

There are a lot of comments about SEO, such as "content is king, outside chain is Emperor". Key word density and so on factors will affect the site rankings. If the site is online, the department is busy arranging additions, release the chain, exchange links, and more will be accurate calculation of the main key to each page density and so on. In fact, I have been doing so, but did a few cases, no one to achieve better results (in fact, this has been very successful, Just my bad luck or lack of fire, so more and more feel SEO this west, seemingly simple, to deal with is really not easy. Instead, see some sites such as: Public hospital website, also is a. com domain name, do not see them in the content construction, outside the link set up how much effort, but can get a better ranking. A negative thought immediately arises: "SEO may be no recruit wins have recruit."

Have to admit that in the optimization of some hospital websites (such as the recent Zhuzhou Concord Hospital website Interested friends can try to help me analyze why OH) every day is busy updating articles, busy to send out the chain, exchange links and so on some recognized good practice. But the chain of what is good to understand that the content of the king is so much worth publishing it? ? Every day in order to complete this necessary step, have to go to the site to find relevant articles to revise and publish, for a certain article can give up a key word of the entire article readability and repeat a sentence repeated a certain word, the same column often appear many views of the same article. Although I have not accepted this practice, but I can be sure that most of the hospital site editors are taking this approach, the result is that the content has, but not to visit our site for reference, but in order to have a good ranking in the search results page, once the introduction of visitors, the play "Business Pass", Even if you want to see "useful" content also difficult to read smoothly, network marketing decision makers that thoughtful humanistic service.

According to one statistic of three hospitals I have experienced, more than 60% of the conversion words are concentrated in the hospital brand name, such as the hospital's full name or abbreviation. And every day we repeat the work of the editorial has contributed very little, in order to improve efficiency I think this really had to arouse our thinking, I think when we come to do this station, we can not put the whole station to the content of the construction of the hospital itself up, highlighting the hospital's institutions, departments, image publicity, dynamic, public welfare, Bulletin up, supplemented by each section of the disease, and the disease needle focus on the cause, harm, treatment, cost, prevention come up to write, if it is possible to invite the experts to this technical article to check. I believe that the text is not much, but in the refined. It can be said that the idea is contrary to the current mainstream practice. So whether this is feasible or not, it is not.

Online spam content is rampant, Baidu wants "a single big", do the promotion more and more difficult to do, the content construction to cater to everyone understands the search engine rules and more and more utilitarian. It's not easy to write a thing, it's not easy to find a good thing. This article by the http://www.2666100.cn webmaster feeds! Hospital Network Marketing communication: QQ 156285826