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Do webmaster, do seo What is the most afraid of? I'm afraid that is the kind of life as dead as the site down right. Relative to the K station, the site down right is "with the wind into the night, down the right to fine silent", down the right is to torture your site, so that your site life as dead! As an experienced countless sites down the right webmaster, I, for the site down right there are too many words to say to stationmaster listen, hope to get everybody's attention and exchange.
If you do not experience the site down the right, then you will not be a good webmaster. This sentence may be a bit extreme, but for Baidu now ventilation-like temper, site down right is really a potluck, as one of the victims of the author, here from three aspects (descending the right signs, the right to reduce the reason and resolve, the right mentality) to share some experience it.
First: The site down the right sign.
Although said "down the right of fine silence", but for the current technology, the site to reduce the power of the signs we can still see. As a webmaster, the site down the right must have a good sense of smell, if timely detection, timely measures, or can restore the right situation. Say so much, general website down right before will have what performance? I think there are several:
(1) The snapshot starts to stall or back. Although Baidu's snapshots will often occur abnormal conditions, because the Baidu database will have many versions of the snapshot, so occasionally see the snapshot of the back file is not surprising. But the snapshot stagnation and rollback we mentioned here is an anomaly, and the main difference from the normal snapshot back stall is that the snapshot is back, but the snapshot content is inconsistent with the day. We open Baidu snapshots will see the snapshot date of the site content, if the site content can not keep up with the snapshot date or backwards (not occasional, consecutive days are like this), appear such a situation to pay attention to, the right to drop will happen at any time.
(2) The included page began to decrease. Included is to reflect the quality of the site an important indicator, a site if the duplication of collection too much, even if the page included is also unfavorable. Many times we can see an article included a day after the deletion, and the continuous occurrence of this situation, then the right to drop is sooner or later things.
(3) External chain explosion or decrease. This situation appears on a Web site that often sends out junk, Baidu is very sensitive to the outside of the chain, although it may be a time to send your garbage outside the chain are included, but once the identification of Baidu, then your chain will be from the explosion into a sudden reduction, and you will soon see your site is down right.
Second: The site down the right reasons and solutions.
Although we can get from the above signs of the site to reduce the right of news, but many times we take measures to make amends is not change the right of the fact that the site will be down right. So what are we going to do about the power down? Site down the right reasons for a variety of, we are from the station and outside the station a few of the most obvious reasons to analyze:
1, Station
(1) Excessive anchor text. It can also be said that the optimization over. Anchor text plays an important role in SEO, but anchor text is very useful to improve a certain keyword, but if each article adds a 3, 4 anchor text, that is over optimized. Baidu for anchor text is more and more sensitive, if you see every article of the same keyword to add an anchor text, then it will identify you are in the optimization, and its "bid" against, then your site will die. So don't overdo the anchor text.
&& Solution: The right to decline has occurred, how to deal with it? First of all to put some meaningless anchor text to the home page to delete, of course, do not delete completely, delete part can be, and update the original every day, do not do the word anchor text, try to let Baidu relax the vigilance of your site, When the rankings start to rise, we step (two or three plus anchor text) plus anchor text to elevate the rankings.
(2) More dead chain. Dead chain is a very fatal problem, many times because of the one or two dead chain, so that Baidu spiders can not crawl, on the spider's unfriendly relationship, the right to drop will naturally come.
&& Solutions: This is nothing to say, deal with the dead chain, you can delete, you can do 404 submitted to Baidu Webmaster tools, so that spiders can identify this dead chain.
(3) Website revision. A lot of times we want to change the site template or title, but this will let Baidu does not trust your site and the right to drop your site.
&& Solutions: This problem is more difficult, if the right to drop only a large number of high-quality original and high-quality outside the chain waiting for Baidu to restore, but also can resubmit the site to Baidu, let Baidu crawl new site.
2, outside the station
(1) There is too much rubbish outside the chain. This problem is very common, the above signs are also submitted to, if the chain too much junk, once the Baidu identification, then the consequences are no mercy down the right.
&& Solutions: Outside the chain is not like the chain, can not be deleted by themselves, this time only to do a lot of quality outside the chain to make up for the outside of the chain of empty, it is recommended to A5 soft text, such an external chain to restore weight is very helpful.
(2) The link of the friend chain. Baidu on the You You chain is more and more strict, friends chain affect the site down the right main reason is: Friends chain irrelevant or friends chain site was down right.
&& Solutions: Remove down the right or not the friend chain is the only way, this time must not stay, special check to the other site has down the right signs should be withdrawn, otherwise it will be endless.
Third: The site down the right mentality.
In fact, I write to the last point, just want to advise you are down the right webmaster one sentence: Mentality than skill is important. The technique mentioned above is not hundred percent guaranteed to restore the weight of the site, because Baidu hit the SEO is really serious, so many times you even how hard, your site weight or 0, so this time the mentality is very important. What kind of mentality can let stationmaster keep to do station and regain the confidence of weight? The answer is to return to the natural state of mind. Life is full of setbacks, the site is not the end of the power, our life has to continue, we can use the natural state of mind and natural practices continue to restore the site, do not do SEO, do not complain about Baidu, I believe that insist on, Baidu will one day restore your weight.
Due to the limited space, I do not want to long, the same old, this article only for the author's personal experience, if there is anything wrong I hope you point out that the final text from femtosecond laser, excimer www.60100601.com, author Babyliu, I hope you reprinted friends add this link. Thank you for your support!