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In recent years, the rapid development, so that all kinds of industries from offline to do online, and has been the industry leader in line. In part of the industry in fact, there are many industries are far ahead of the online, the education industry, a number of large training institutions is an example, and training institutions not only online to do very well, also do very good online, especially the new Oriental training institutions, through the Internet to create a lot of successful people. However, for small training institutions or fledgling training institutions, all see the advantage of the Internet, so they also set up their own website and optimize, and then through the site will train some information, courses, etc. pass to the user, which makes the education industry Web site in the rise of the Internet.
Today, the education industry's website optimization is the main concern of webmaster, a lot of webmasters want to optimize the education website in the online top, the local, field some courses, information, services to want to participate in training users. But part of the webmaster is not very understanding of optimization, some random optimization site content, and some random to add pages to the site, resulting in the site optimization no effect or effect has but in the Baidu update down the right, from this phenomenon can be seen, the site has a certain problem, so that the site optimization has no effect or power down. A5 Marketing has been in contact with the education industry's website optimization, from which a lot of experience, many of the education industry site is because of the low quality of the page too much leading to the right to drop, so today to talk about this.
A, the site appears a large number of free channel classification page
First, there is a large number of free channel classification pages in some educational websites, which is the first low quality page. From the website of some small training platforms, you can see a site has a lot of classification channels, and the lack of content in these categories, such as primary mathematics, primary English, primary language of the three channel classification page, in the Three Channel page classification page of the lack of targeted content can be said to be empty, Now there are a lot of websites that do this. A5 Marketing thinks, if a website lacks too many such content information, the search engine will take this page as the low quality page directly, the time is long the page piled up will bring down the right for the website. Therefore, in charge of the education industry site webmaster If there is such a problem to be done in a timely manner to improve.
As pictured, primary English this classification channel page, no content is placed above, resulting in a low quality page.
Second, there are a large number of sites in the city without schools, courses
Then, there are a lot of cities in the site without course content, this is the second low quality page. Often go to visit the Education industry site webmaster should know, the site is distributed in many areas, these areas are training institutions, such as the main service areas, such as the new Oriental site, above the Beijing, Shanghai, Nanjing, Xuzhou and other regions, these areas have relevant schools, courses and other content. But some of the sites appeared in the city without curriculum content, training schools, such as the site found a city is Xinjiang region, Xinjiang region does not have this training school and the content of these courses, and click into the Xinjiang city to see the blank page, which caused a low quality page. A5 Marketing believes that if the urban areas do not have these schools, courses do not build this mature, otherwise put are moldy, over time will be these low quality pages will cause the right to fall.
As shown in the city of Lanzhou, there are no training schools and courses on top, resulting in low quality pages.
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To sum up, the website of education industry often makes the mistake that the low quality page is too many, do not use the page not to put on the site, not only hurt the user experience, but also hurt the search engine, resulting in a large number of low quality pages, and then the site began to fall right, so in order to improve this phenomenon suggest some do, do not remove, Clean and Lilisoso. If your education site is no reason to drop the right, we recommend that you do A5 Webmaster network features SEO diagnostic (http://www.admin5.cn/seo/zhenduan/) services to diagnose the right reason and restore, Enterprise QQ free consultation: 800017899, A5 Marketing SEO Diagnosis 100% Increase the website traffic, invalid refund more assured! Please pay attention to A5 marketing micro-letter: A5yingxiao and timely receive the latest information Baidu!