A5 Marketing: A brief discussion on the two-level domain name optimization of education industry website

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At present, the violence industry's web site types have real estate, talent, education and so on, these types of sites are the most violent and most prevalent in the industry site, many webmasters are also aimed at this piece. Today, we talk about the website of education and training industry, do not know if we have no attention, all engaged in training are started through the line and then combined online site to recruit students, especially some personal webmaster website became a third party and training institutions to "recruit", the other is the training agencies to do their own training site to recruit. In fact, the webmaster can find that the education industry has become a lucrative industry, it is because of the strong Internet allows users to register through the network to participate in training.

Although the education industry is easy to make money on the internet, but the competitiveness is not small, especially some large-scale education and training sites, they have almost the top of the internet, want to go beyond their site must be strong, only in order to go beyond the large training site. From the current data on the reality, the vast majority of education and training sites have a regional level of two domain names, such as Beijing, Shanghai, Nanjing, and so on, showing the form of bj.abc.com. But many stationmaster does not have good to optimize these area two domain Name page, causes the website to become the low quality page because of these various reasons to cause the website to be lowered the right, this is the current partial education profession website Most frequently appears the question. Of course, some webmaster asked the two-level domain name suitable for appearance, I think suitable for the appearance, but in the content of other aspects to do and other pages of differentiation. Below A5 marketing and education industry site webmaster to exchange it, see what factors will cause the right to fall.

First, the regional level two domain name in a large number of calls to the contents of the first page

First, the area two domain name in the content of a large number of calls home content. A5 Marketing in the diagnostic Education industry website when found that a lot of two domain name in the content does not update, most of the content is called WWW domain name under the content, resulting in heavy content and no independent content, since it is the level two domain name has its own page, then the content of the page to be independent. And the two-level domain name itself scattered weight, if not control will affect the weight of the site.

For example: I visited an education and training website through the search engine, I belong to Xuzhou area so I find the training school, then I click on the Xuzhou two-level domain Name page, domain name for xz.abc.com, into the page after clicking some courses, found that the call is not xz.abc.com The next domain name is called the content of the www.abc.com, so that the site does not update content to become a low quality level two domain Name page.

Second, the region two domain name in the template is the same

Then, the regional two-level domain name in the template are the same. About all areas of the two-level domain Name page templates are the same, this is very not recommended, and the search engine for this piece is also very strict, it is easy to put these pages are considered similar pages, and serious will be directly down right. A5 Marketing suggestion is that the template can actually make a difference, for example, the color is not the same, some small changes, etc., these are can not let Baidu think is similar to the page, in this new Oriental site to do very good, such as the Beijing two-level domain name under the same position and Xuzhou two-class domain name under the same position is different, Take a look at the screenshot:

Note: Beijing level Two domain name under the same location page

Note: Xuzhou Two-level domain name under the same location page

Take a look at a training site under the two-level domain name of the same template.

Note: Beijing level two domain name template

Note: Suzhou Two-class domain name template

You can see both the template is the same, in fact, the following template is the same, I took the top half of the screenshot down. The other training site template is the same, so since Baidu is very easy to think is similar to the page, serious direct give down right. A5 Marketing Suggestions Webmaster to this piece to pay attention to, you can learn more about the new Oriental website two level domain Name page deployment.

Third, the region two domain name in the three major labels appear keyword piling up

Finally, the region two domain name in the three major labels appear keyword piling up. See a lot of training sites in the region two domain name of the three major labels have a stack of keywords, such as the title tag, keyword tags, description tag. Not serious piling up, but and the content of the page can be counted on the serious piling up, and each region two domain name under the three major labels are the same piling up, first of all Baidu search engine is not like the keyword piling up, serious directly caused the right to drop. Now belong to the level two domain name, so it is easy to cause the possibility of the right to drop.

A5 marketing that the three tags in addition to the title tag is the search engine attention, the keyword and description tag is not Baidu search engine to consider the scope of the general can not set up these two tags, but the description of the label displayed in search engines, multi-user experience is a great advantage, the title tag is also. So when you can set the time to consider the user experience, do not appear keyword piling, you think, if the user experience to come, ranking is not natural to it?

Written at the end:

The above summary of three points, these three points on the part of the Education and Training website is on the show, and it is also obvious, in order to let the site avoid being down the possibility of the right, A5 marketing suggestions will not be necessary to improve the trouble, only in this way to rank, weight, flow to do better, these if all done so profitable also easy. Finally, if you are not a professional SEO, if your site rankings have problems, suggest you can try the method as above, the site to make appropriate adjustments! If still unable to resolve, can contact A5 marketing for SEO diagnosis (www.admin5.cn/seo/zhenduan/) service, It's easier for you to solve problems! Believe in the strength of the brand, A5 marketing SEO diagnosis 100% increase site traffic, invalid refund more assured that the Enterprise qq:800017899! concern A5 marketing micro-letter: A5yingxiao A5 Marketing Exchange Group: 134413448