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Site anchor text is the most familiar business owners, anchor text belongs to the inner chain of a manifestation, is currently a lot of enterprises in the optimization site when the most favorite to do an optimization, many webmaster is also attached to the optimization of anchor text, but sometimes the webmaster if not control good anchor text may bring down the right, K station. From the current data shows that most of the enterprise owners in the optimization of the site, all think that the anchor text if properly optimized will give the keyword rankings to bring the weight of the site, of course, the anchor text in the form of chain than outside the chain form of anchor text better control, and as long as the control of the anchor text in the station will bring benefits to the site. Therefore, the station anchor text more and more let the enterprise webmaster attention, especially some new novice webmaster.
This period of time the author in their own communication group and some novice enterprise webmaster Communication, communication is the enterprise station anchor text optimization, in their Eyes anchor text to see very important, they think the content page if the keyword to do on the anchor text point to the home page will bring the ranking and weight, attention is pointing to the home page, The author looked at an enterprise station content page, found that a page is not only a keyword to do anchor text, there are 3-4 anchor text points to the home page, product channel pages, which for them, but the author looked at the site almost no weight and rankings, ranking is also looming. Remember Zac said in training, anchor text belongs to the chain of one, either do or do not do, to do is to do exquisite best, and then appeared together to lead and common appearance, Lou also said so, the future of the plain text has replaced the anchor text, anchor text is increasingly small effect. Then, I want to communicate with the majority of business owners, and according to the Group of communication to do a point of view, hoping to help those who are in the anchor text optimization and worry about the enterprise webmaster.
One, either add anchor text or do not add anchor text
When the main station to publish the article, either add anchor text or don't add, why? Because a lot of business owners disorderly add anchor text, especially some webmaster in the content page to do anchor text and then all point to content page, and some anchor text added in irrelevant text, these are now the most often do business webmaster, Wrote here believe there will be a lot of corporate webmaster resonance. The author suggests that when doing either add anchor text or do not add, the last site of the province because the anchor text was punished after the ugly.
The author usually does not add anchor text when releasing content, because the anchor text belongs to a kind of inner chain, and the author is also very lazy, so lazy to add anchor text, generally speaking, the author is used in the pages of random reading, related reading, recommended reading, on a page, the next page to do within the chain, so the anchor text also omitted, these author's practice, Other webmaster can also do the optimization, anyway, the chain is not as good as the choice of better inside the chain, and the effect of the anchor text is not so well before.
Two, the content page only adds one anchor text and points to the related page
When you do anchor text, you only need to add an anchor text inside the page and point to the relevant page, first of all in the content page I recommend the use of anchor text, but in addition to the anchor text only need to add a can, not more than two, in order not to overly optimize the keyword and decentralized weight, I suggest that we only do an anchor text, The anchor text is then pointed to the relevant page, for example, Product channel page, product page, to guide users to the product page, of course, you can point to other channel pages, but do not point to content page, a two does not matter, many of the so-called, if a large number of anchor text points to the home that will be what the consequences, Believe that the owners are aware of this.
For example, I now write an original article, is about the efficacy and role of certain products, the author will post in the website, this is to add anchor text, the author does not add more than an anchor text and point to this product page in bold, so that users can see the product click to enter the product page, the user has experience, The other is for spiders to provide crawling channel, the product page will not be included.
Third, do content page anchor text to distribute multiple don't always make a
Many people are doing anchor text is to do according to a keyword, almost did not want to change a keyword to do, in the exchange of time found that they think in the station for a keyword to do anchor text can quickly improve ranking, weight, so hold a word, when there is effect when to change other words, but many stationmaster are very disappointed, Because all do a word to bring the website is to be punished, Baidu certainly will think you this is cheating. I think, do anchor text to do a wide range of other products can also do the anchor text, do not always do one, we must let Baidu know that you do the anchor text is the most natural, so will bring benefits to the site.
For example: The author of the enterprise has 10 products, these 10 products are required to optimize the key words, then the author every day to write about the 10 products of the original article, the article will certainly appear product keywords, then I can do these words anchor text, so it will not be for a word to do anchor text, So the enterprise webmaster in the time to pay attention to this, if not pay attention to the consequences will be disastrous.
Written at the end:
Above by A5 marketing http://www.admin5.cn/article-629-1.html original edit. This is the author's point of view, but also the author of the usual optimization experience, but I think, want to control the anchor text in the station not only rely on the author said that the three points, there are many need to think of the owners themselves, as long as the actual combat can get the best experience and skills, I hope that the author's point of view can help the Enterprise novice Webmaster.
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