Able to communicate and not communicate. The latter accounted for 90%

Recently, a young man who had just been a PM (product manager) came to me and complained that the company's RD (programmers) were not. The need to times or understand the wrong, or simply back a "do not", expression such as ashes.

This PM energetic, Zhang Ya dance grasping, the mind always has 10 million new product demand of the idea thump. He aggressive constantly complaining about Rd do not cooperate, ability, laziness, no thinking ability, no taste, incidentally even pull foot taste too big this thing also strongly condemned. "Rub, I will learn to program tomorrow!" "Hey, I found that pm are very like to say this very inspirational words!"

Facing him, my heart suddenly melancholy up. A few years ago, I was almost like this, ignorant as white, but who knows such a PM, in many rd eyes is a silly force it. As a female PM, I have so far worked together with the RD team more than 8 groups of more than 200 people (turbulent career AH), the grievances through the tears are not here to repeat, intends to save later to write novels. Today I just want to talk about some of their own summary of the PM and Rd to get along with the road, the so-called difficult not to dismantle, I hope that we can understand each other after reading "is not easy" position.

PM the RD in the eye is divided into two types: communication and inability to communicate. The latter accounted for 90%. Oh）

If you're like me, it's a PM with no technical background, and you'll probably find that the world's "No communication rd" accounts for more than 90%. Isn't it! Every time you're in the fight to finish a great product plan, look forward to seeing the excited eyes of Rd, but find that they are really not excited. The face of Rd will be dry and ask: "When to start the design of the draft to determine whether the product documentation is complete." "No Face Rd will question you on the spot," This new feature you really think clearly?! The boss has a romantic pat on the brain? Do we have data on this? Have you done market research?! Will the old user be lost?! Can ensure that the line is no longer changed!? @$% ^^%%$$@% #$% ^^% "really can't be friends!"

There was a man who thought it was a cow, but in fact the ability has not been able to keep up with the Times of RD director, at the kickoff meeting of all my needs are overturned, let me almost in front of more than 10 old men crying. It is said that after suffering, they either become well-behaved or become bad. This urgent want to fix Rd, let them take orders from my mood, it is too strong, so I learned to buy through the informal way the heart of RD-for example, they eat KFC, accompany them to talk about yellow jokes, wear low chest show black silk thigh. With these efforts, my relationship with Rd improved a lot, and they started to open up and explain where their negative emotions were coming from: sometimes because they were too busy, sometimes because they couldn't understand what it meant (at least they would never use it), Sometimes it is because PM not only does not mediate the priority of the existing project, but also dream every day, think some have no, make them extremely annoyed. And the biggest source of negative emotions is that they lost confidence in the project, that repeated revision has not been a major breakthrough, the boss and PM should go to eat shi.

Just as I was complacent and thought I had won the battle by the beauty of my breast and legs, a ruby programmer said to me, "I love your front teeth." "(Raven ...) You are a creature that cannot communicate ... ）

The PM in Rd's eye is also divided into two kinds: the brain and the brain. The latter accounted for 90%. (Ah hehe)

The pm,rd who have no brains are the heart of the dense dislike you. The reasons for your dislike may have the following three points, welcome to the condemnation, we licked the wound together:

Reason 1: You have no idea of your own. Listen well, I'm talking about the RD guys who "think" you don't have your own ideas. This topic is very bitter, which PM will not have their own ideas, that is, the idea of more overflow forehead just run to when the PM AH soul light!! But PM's living environment is very difficult, and many decisions are not necessary (especially when you have a mind-activating boss). So, some PM choose to shirk responsibility, two hands a booth "boss said must do", anxious to clear relations stressed that only the boss is stupid oh I am not oh. In this remark, your image in Rd is completely ruined.

PM must be the soul of the product, no matter what the boss decides to do, you have to translate this decision into an acceptable reason and build your own reputation and trust. When communicating with Rd, don't say "I've been arguing with my boss for a long time and he's not listening to me", so it's more about your incompetence, and don't lie and say, "I think the boss has a good idea." The better way to deal with it is to be honest, to say what you really think, if you think the boss is really playing too far, also want to explain why the boss has such a practice (is driven by investors, or by the wife forced, or see competitors do what things envy want to copy), and then comfort T-shirt under Rd's hard, and show their determination to share their joys and sorrows.

Excuse me 2: You have no logic for romantic. All say can make a good product pm to perceptual and rational both, because the product can be straight poke human nature, to meet the user multi-level physiological and emotional needs, which requires PM on the details of life sensitive, emotional rich. But the emotional rich pm usually think more jumps (artists are like this), the mood fluctuation amplitude, depressed when the balcony in a daze smoked a afternoon of smoke, excited to sit on the toilet with a mobile phone to write documents, such a Rhythm Rd are really unbearable. They think you should eat some brain debris! (slot: After my last article was released, I was advised to take a brain-eating fragment!) Therefore, on the PM of self-cultivation, you must have a free and easy emotional, but also have a rational logical thinking to support every time the inspiration.

You can ask yourself three questions: first, does this function serve the main line of the product, such as a music software to have daytime/night mode switching? If just icing on the cake, use less than 10% of the overall then you should still wait until you learn to write code at home do play it; two, this function of the technology to achieve the cost, if the amount of work or days to anticipate the workload is not intuitive, please go to HR Department to ask RD staff daily payroll, Multiplied by the required development time, ah, this amount should be enough for you to think about the "demand price" this matter! (This is particularly useful in startups) third, the effectiveness of this function can be evaluated, so at least you can test your judgment is correct, in any case, can accumulate valuable experience.

Reason 3: Do not trust Rd's ability. Oh, oh, this is really mixed feelings. Every day with blood and tears repeats such episodes: PM asks Rd this function to do for how long, RD says at least 3 weeks, PM then ask oneself to do the good technology base friend "really need 3 weeks?" ", the base friend pats the table to say" This what is difficult, changed I 3 days to fix! Then the two people Shang frown, and start to discuss whether the company's Rd are poor or lazy. I used to, because I do not know the technology afraid of being cheated, and then hooking up with a variety of folk technology Daniel let them do genitals for me. Advisers in order to maintain their stalwart image, usually clap chest all kinds of exaggerated all kinds of load force. To make the worst of it, the strategists have also undermined the already tenuous trust between me and Rd. (Oh how painful it is to comprehend ~ ~ ~)

Finally, RD's eye is only one of those: people who are more than their own cattle.

The rest of them are not as good as their own, and their presence has long vanished into the haze.

............................................ I am the parting line of the foam flying ... ..... ..... ..... ...... ....... ....... ......

Let Rd think you are a good way ...

1. Shiro ears, knowledgeable, master the industry in a variety of dynamic, analysis of market trends, nothing is staring at the league of data to see, a variety of foreign new launch of the products are all used up. Rd will think you know everything, and your judgment is probably reliable.

2. Mixed circle, accumulate a few good connections, rare and big have dinner when a certain photo hair friend Circle, occasionally to know to answer some questions, to all kinds of activities brush face, all kinds of cooperation, do everything possible to push the company into the spotlight, so it is easier to recruit excellent programmers, to produce a virtuous circle. Rd people do not like to be in the publicity, so they will feel that your pay is irreplaceable (otherwise they always feel that PM read the article to chat, is simply a leisurely waste).

3. Whether oral requirements or writing documents, text and prototype graphics should be logical, organized, it is best to write code ideas to write product documentation, functional details on the logic of the process is not an omission, is the heart of the RD are good.

4. When the boss asked why not on the line, rushed forward to say, "Is my fault, a few days ago changed a demand."

5. When the RD is attacked at the same time by the needs of various departments, arrange the most reasonable priority for them, and promise to bear all the consequences (including being criticized by a department supervisor).

6. Recruit beautiful interns sister to the RD are pleasing to the eye.

7. Give them a raise, give them a raise, give them a raise.

At the end of the article, I want to say to all the product managers who are still struggling, even if your industry environment constantly limits your innovation and imagination, even if your side of the programmer always suppress your enthusiasm, attack your decision and judgment, even if you feel that the whole world no one affirmation of your efforts, no one understands your helplessness, you can not give up. Don't forget the ideal, don't forget beginner. You are the hope of a better future.