About the site anchor text within the chain you may overlook the role of

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Webmaster and the vast majority of seoer in writing content for the site, will be incorporated in the text of the keyword anchor text link, but there is a little webmaster easy to ignore, that is, if there is no keyword in the article, also gave up doing the site's inner chain, do not do anchor text. Many webmaster ignored the anchor text within the chain more comprehensive role, then we should from what aspects to objectively and comprehensively analyze the role of the anchor text chain?

First of all, from the perspective of improving the content of the site

Search engine for the content of the site requirements and standards have been promoted, cheating, false original can not be based on, and the site is included in the most important content is launched, the quality of the content directly determines the inclusion of the situation. However, a lot of webmaster's new station in front of Baidu, often for a long time are only included in the home page, and do not include content pages, if your content has always been done, Baidu is still not included, this time will be the content of the anchor text link to do some consideration. By observing some of the better new stations, will find a lot of content at the end of the relevant content recommended, these related content not only can guide users to read, but also the link to the keyword, also let the spider in the crawling process, crawl to the site other content page, This will help to improve the opportunity of content collection.

Second, from the perspective of enhancing the user experience

Standing in the webmaster's own perspective, we in the content of appropriate to join the Anchor text link is for the site's internal chain building, but from the user's standpoint, this is a reading through the content of the guide, such as the user is interested or confused place, made anchor text related links, users may be more likely to find their own interest in the topic, With the search engine algorithm upgrade, user experience is now a search engine to give the site scoring an important standard, then the most intuitive to judge the user experience is a site's PV value, when the PV value is high when the site may be more popular with users, if the content of the anchor text link in this site, In important places to make relevant instructions and links to their own website, search engines are also easier to judge this content by the site itself original.

Finally, from the point of view of enhancing the weight of the site

If our site has a reasonable internal chain structure, after the accumulation of time, the page directly linked to each other, the entire site link into a net, the weight of the site can be reasonably allocated, from this perspective to do so can improve the weight of the whole station, thus driving the ranking of our website article page, Thus more to optimize some long tail keyword, our site traffic has a very big promotion. I do love Korean version of the Women's website, on the line is not too long, the main page weight general flow flat, in the article inside the long tail keyword anchor text, through this way, using the article page to optimize the long tail keyword, has been insisting on doing, as a new site traffic has a significant progress.

Most of the webmaster focus on the site rankings and traffic, the external link placed in a supreme position, the chain is important, but the site's internal anchor text link optimization can not be ignored, when some webmaster to do a 10 or so anchor text links, it is likely to make people feel that there is a suspicion of cheating against the user experience, In fact, this article is not necessarily not conducive to search engines, others do have their reasons, the site content to do anchor text key words, must be reasonable can not blunt, and can make the right point.

This article by love Korean version of Women's www.ihbnz.com original share, A5 start, I hope that we reproduced when the source of the article, not very grateful!