About website traffic talk about what flows more valuable

Source: Internet
Author: User

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NetEase Science and technology an article "watercress only value 800,000?" No flow 2.0 what is not ", this article said, Chen a boat to purchase watercress, only out of the million dollars below the price, and the article cited the" many senior internet people "words:" The previous period of time the official publication of watercress more than 50,000 registered users, This is a good price to sell. "Is what senior personage, silly dropped, recently many people say I am the senior blog, I even more stupid, because I eight lifetimes also not" senior "this hat.

How much is the flow? A traffic, a user, how much money? If only the number of users and traffic as the ultimate goal, then, in fact, like "NetEase technology" this channel does not exist, because its flow than sports, news columns, and even business channels, are ranked behind.

A MOP forum registered users, a NetEase mailbox users, an Alibaba fee users, a watercress users, the value is certainly not the same, the same, Mop forum PV, NetEase mailbox PV, watercress PV, personal blog PV, of course, the value of the same. The standard of measurement is also different.

If the PV, UV to measure the price of netease, it will be someone to do watercress? If the price of watercress, myspaces, to measure NetEase PV, UV price, NetEase's stock has long been issued, rather than as now, advertising to account for the company's income so little proportion.

I do not want to discuss the value of watercress is not worth 800,000 dollars, but that this article so stressed the flow, the number of users with the price of the relationship, a bit over, but did not emphasize what kind of traffic to bring what value. Another, is the investment vision problem, from the investment point of view, not to buy existing things, but to buy the future development.

I used to write "China Internet ecological Chain: Why is the forum more and more yellow?", in fact, is talking about the flow of the problem. Flow =/= money, too many domestic internet companies, the "flow = Money" as sword, as long as there is flow, the money naturally comes, but never consider the value of the site itself.

What do you do for a Web site? Why do you have to do the traffic? How do you make the flow? On the rogue software, engage in plug-ins, grazing articles! In order to engage in traffic, rogue out, in order to engage in traffic, with the rogue, 1000 clicks only dozens of yuan. Who considered the user? The most representative view is: "We have considered the users at all levels, high school low-end content, users can find the content." "What's behind it?

Web2.0 's company, it doesn't matter how much it costs, mainly to see the mentality of entrepreneurs, sometimes, feel very interesting, foreign site success is derived from interest, such as Yahoo, such as Google, such as Facebook, such as MySpaces, the domestic site, not successful are rooted in the mentality, copy a foreign website form to want A set of money, thinking of investing.

Web2.0 company, Short lean, many sites only a few people, with interests, hobbies in doing, traffic is small, value is not low, low cost operation plus a good mentality, the chances of success than a set of investment of the site a lot more. Watercress users, how loyalty is higher than NetEase, Sina now also do a form of watercress, and even mop himself to do that, look at the quality of comments, a point. As a user, like BT can its mop, but if make friends, can go to watercress, I get a lot of things in watercress, this is in NetEase, Sina, mop do not. 800,000 dollars, sell watercress, ah North is not so stupid? I have always said that the best home of watercress, is the Amazon, watercress, and the cooperation with the Amazon is seamless, 800,000 in Chen view, not worth, in the Amazon looks too cheap.

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