Acer's new game: Heavy Android Light windows

Source: Internet
Author: User
Keywords Acer
"Sohu It News" Beijing time August 9 News, according to the Wall Street Journal, Acer CEO Wong said the company plans to reduce products based on the Microsoft Windows system, but will launch more Chromebook and Android mobile devices. Acer suffered an unexpected loss in the second quarter as sales fell and spending increased. "We will try to get the non-Windows business growing as soon as possible," Wong told investors in a conference call. Android smartphones are popular and dominate the tablet market. I think Chromebook also have new opportunities. "Acer, the world's fourth-largest PC maker, has also suffered in the last two years as PC shipments have been falling, hit by a strong rise in smartphones and tablets," he said. Last year, Acer announced a plan to build a sophisticated brand image, but as global PC demand slumped, the consequent increase in industrial design and marketing spending led to challenges to profitability. Devices that carry Google's Android systems, such as smartphones, tablets and Chromebook, will contribute 10% to 12% of the company's revenue by the end of this year, and will contribute revenue to 3% of total revenue by 2014, Wong said. Other revenue will come from Windows system devices. Wong did not disclose the proportion of Android revenue to Acer's total revenue in the second quarter, but said Chromebook accounted for nearly 3% of Acer's shipments in the second quarter. Wang, Acer's chairman, said: "The Windows Camp must act to re-establish or strengthen the confidence of PC users." Now, people do not want to (Buy), many of them postpone the purchase decision. "In the current quarter ending September 30, the company includes products such as laptops, tablets and smartphones, and shipments will grow between 0% and 5% from the previous quarter," Wong said. "I haven't seen a glimmer of hope in the PC industry," he said. First of all, we must hold the market share and keep our bottom line. If you can develop the tablet computer and computer, you can prepare for tomorrow. "(Risen)
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