Actively explore the fairness and justice in the field of Internet search

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Think of writing this article, the main reason is that the labor intensity of Internet-related practitioners has been increasing, and it seems that the domestic Internet giants do not consider how to improve our living environment and the status quo, they are busy infighting, to grow their own, in order to continue to work hard in the monopoly of Chinese Internet.

In the Internet web site, there are many categories, and different times will have different representative works, from the enterprise public platform to the Forum community, and then to the blog and classification information and microblogging, and so on, these development paths are also roughly marked the development of Chinese netizens and China's Internet, here we do not delve into, only mention. We do not refer to this article in the search engine for example, we together think about and discuss the fairness and justice of the Internet platform. Why simply choose a search engine to discuss? Because the search engine from the internet began to now has been as our average Netizen access to information is an important way, its energy in the Internet field is very large, no matter what type of Web site almost without the search function.

As an ordinary netizen, I first thank the Internet, he made us fair and equal access to information. Now I stand in a personal webmaster and an Internet practitioner's point of view search engine, and feel that he is so not fair and just, we do is the same site, the same for Chinese netizens and China's Internet development to make contributions, but we can not get equal display, And sometimes the search rankings of products for false fraud information, we feel that the search engine is such a lack of justice of social products.

In this case, someone is looking for a reason, constantly explore the search engine ranking rules in order to get a better ranking, this part of the pioneer to promote the search engine technology has played a role, gradually this part of the people to grow into a search engine optimization engineer, which is through their own hard work to obtain the legitimate interests. Although the industry's employees are gradually increasing, many of the basis of the ranking rules are more people's access and disclosure.

In many cases, the Chinese people like to find their own reasons, many problems of the rules for their own problems, this is the Chinese traditional culture of introspection. Few people will question the current platform. Most Chinese Internet practitioners would think that this is normal, including one I heard a recording speech by Zac Teacher, who said: "Search engines are not bad for us." At first, I thought deeply of it.

Having said so much nonsense, we should first think about what is fair and just. One can go to search for the definition of fairness and justice, can also be straightforward and simple to say that their understanding of fairness and justice. The internet is a world, I feudal say I understand the Internet fairness and justice.

Fairness is justice and equality, justice is integrity and rationality. Search engines should give us a fair and unbiased ranking of web pages, while each legitimate site can be equally entitled to display the rights and frequencies of the Internet; The search results should be honest and reasonable, and integrity is the moral code to show that the results are legitimate and true to society. Reasonable is to display the sort of way and way in line with the recognition of the vast majority of netizens.

For example: Now there are 1000 websites in a city that sell the same products, one of the home page can only show the products of 10 businesses, there are more than 900 business opportunities to be ranked by the way to deprive, how to allow more than 900 other businesses can also be in the home page to the world equal to show their rights and frequency.

It may be said that the right to show equality is in their own hands, as long as they do the optimization to do AH. If there are 500 of these businesses do not know have not heard of site optimization, how to do? Who will uphold their right to equal display?

Once I think Taobao search in fairness and justice this piece to do is relatively good, because his collation has a principle, is the product from the next shelf time closer to get good rankings, it is the end of it. Not further advance its search mechanism in the fair direction of progress, there are many businesses in the use of brush sales collection and other means in the operation ranking, which is unfair to many other businesses. They may also want to manipulate the rankings by such means, but they cannot do so with limited funds and resources in their own hands. If everyone is the same level, then the search mechanism of fairness and justice will vanish, everywhere is manipulation.

Aren't you a pipe-free? Thinking about this might as well focus on continuing to send out the chain and research ranking rules, but I think now we are the survival of small and medium-sized enterprises envy bad, we need to pay more than before to maintain the exposure of their own enterprises, and this unnecessary pay will only be more and more.

Search engines are self-developed products, but also their own platform. Can be included you are very good, you also ask this request that, is not too much, I also feel really a bit excessive. However, I think that when a platform is big enough to affect the normal functioning of the whole society, the platform is not the owner's own business, he is more of all the platform participants. It's like a country where he belongs more to the people. People have the right to create production on this platform on an equal footing and to share the fruits of labor.

Blog Weibo, for example, the internet giant's blog home page shows more of the ideological achievements of social celebrities and experts, although often worthless and meaningless, few ordinary young people's personal charisma can be approved to be displayed, although sometimes their thoughts and stories far beyond those experts.

Even in foreign countries, those who pay more attention to the freedom and equality of the country, search engines do is not too good, of course, better than domestic. It is not clear why Google is not pushing this mechanism, or whether it is technically unknown, or that humans are more willing to give opportunities to the elite of society.

Write a bit long, if you can see from the beginning, I sincerely thank, personal views to this end, I hope that we can actively think, enthusiastic discussion, this article by the Zhengzhou Network technology: http://www.ezhqi.com/writing, Welcome to reprint the discussion and express their views.