Actual Combat Analysis Forum to promote how to achieve the best results

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Forum to promote the implementation of the post, usually will choose Tianya, Kaidi, Mop forum, such as Baidu Bar, these popular network push the forum site to give the party a, or because of the different projects to select some local forum. Give the suggestion of party A. Often there will be a party to the network to promote the designated forum. In addition to the specified forum. Other forums cannot be implemented. Admittedly, these give the suggestion of party A or party a designated platform has certain reference basis, but to push hands the team or the hand-pushing company's these really can withstand scrutiny, reasonable science?

From accurate coverage.

(This site refers to the platform, is a separate section.) Not everyone inertial thinking in the whole forum, remember!!

The choice of a platform

First, the forum has different sections. The following figure

There are a lot of different kinds of plates, such as entertainment, economy and gossip. Different item properties, the selected plate is different.

If it is to do internet reds hype.

On the need in the entertainment category, gossip category, film and television category, these sections are made posts. The attributes of these sections are common to the target population, so they can be included. Know that the number of people covered by these sections is similar. From the point of view, to the accuracy of the audience coverage. You may say that although the number of people covered is about the same, these are also viewed in the chat version while browsing the entertainment version. You know, we're not going to be able to navigate through the same blocks as the properties. That we can only do, when they browse a certain section of the time, can see our content. (because of such problems, most audiences cannot spend a lot of time browsing many sections.) So from the point of view, the cost of saving, some of the gains.

If it is to do the promotion of product category, you need to choose management, entrepreneurship, economic and other such sections.

Second, the audience of different forums also have a focus, in addition to the Tianya, mop these comprehensive audience outside. We can look at < sneeze net > Platinum Cheng as shown below

FT Chinese web Map

Second, based on Content selection platform

Network Reds hype class, platform selection in addition to focus on the portal, entertainment, such as the number of audience, but also according to the hype creative ideas for the expansion of the platform (that is, and creative ideas have a common platform)

Product Promotion class, then more according to the product from the selection of the appropriate platform (plate)

In this way, in the audience accurate premise, can ensure that the coverage of the audience has a greater scalability.

Three single content how to do depth,

The depth of the individual post content itself has a decisive impact. As the end of the Tianya < A loyal hymn, well elaborated on this point. In the text DAO Network PR website another article "How to achieve the best rate of return on the implementation of the post" will detail how to promote the product content of the factors. This article only talks about the platform. Except the content itself. To do depth, you need to rely on marketing ideas, or poor marketing ideas, the appropriate use of the Navy

In addition to the content of the reply, the restrictions on the different platforms should be very clear.

such as Tianya reply, the same IP or the same ID reply interval can not be more than a few minutes

Baidu's IP restrictions, etc.

From the search engine said (Baidu, Google)

Post platform for the role of search engines,

We all know that the impact of search engines on the audience or traffic is very large. Single post content in addition to the forum and the plate itself. How to meet the needs of search engines, so that the content of our posts can be in the search engine is very good to show it out? Also here is not to talk about the content itself, as well as keywords, phrases. This will be in the text Knife public Relations website another article (network pushing hands of the copywriter) elaborated in detail. We only from the platform to talk about the role of the search engine posts.

To be in the search engine to show the content of our posts, first we have to understand how search engines work. Search engine is divided into four systems

The division of the search engine is very clear, each function has an independent system to deal with, a total of four systems: Reptile system, analysis system, indexing system and query system.

1, crawler system: Responsible for crawling from the Internet to download a variety of Web pages, and stored in the temporary index library.

2, Analysis System: Responsible for the crawl to the Web page for analysis and processing, including Web page denoising, word processing, link analysis and so on.

3, Indexing System: responsible for the analysis and processing of the Web page as an object into the index library.

4, inquires the system: is responsible for analyzes the user submits the request, then retrieves the related webpage from the index library and carries on the sort, returns to the search results page to the user to browse.

From the above we can see that to show the content of the posts must be included (index) our posts. Otherwise, it's impossible to talk about the search engine being shown. It is best to quickly include two cases in the following chart:

(Collect data Some late, the display is 1 hours ago, should actually be included immediately.) There must be a lot of such resources that can be collected instantly.

Most (at least 80%) people have no way to find out what platform or section can be quickly included in the posts. And that's the point of the push.

Summary：

1 How to scientific and reasonable selection forum as shown below.

2 In addition to the above, can also be based on the properties of the project, according to different keywords in search engines to search out the appropriate forum section (if you do not search, you can refer to the following DAO network PR website another article, search engine advanced search)

Imagine. Your post, with the following characteristics

1 Forum selection to meet precision audience coverage

2 platform selection to meet the scalability of precision audiences (summary 2)

3 to meet the depth of a single post content (see "How the implementation of the post to achieve the best rate of return")

4 in the search engine to get a clear expression

These are the experiences that have been summed up in a large number of cases in a few years, and the reasonable way to withstand scrutiny. So that we have a relatively rational and objective understanding of the network pushing hands.

For more information, please browse the tool network PR www.tuishoucn.com