Actual combat soft Marketing communication Site "selling point" and "fine" points

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Hello everyone, I am Mo Shi trillion, everyone knows I am writing soft wen, and today's words we focus on to share some of the content of soft marketing, hope that through this article can share some valuable things, at the same time for soft marketing has a deep understanding, this article is about the soft marketing of how to spread the site " Selling points "and" fine "point, we will use the familiar A5 webmaster network as a case for everyone to say.

Soft marketing is to refine the brand's core advantages and cultural concepts, target groups, marketing targets, competitors, market environment, planning a series of brand stories and marketing software, through various types of media and publicity to disseminate, attract the attention of consumers and spread, forming a social focus, with the shortest possible time to expand the brand's influence and credibility.

Selling

The above paragraph is the definition that Baidu Encyclopedia gives, and from the text we can see that the definition of webmaster network is a member certification, this is the selling point, after all, domestic is not the Webmaster forum has such an opportunity to sell their own web site membership rights, but the webmaster network did, we put aside a lot of factors do not talk about, Just talk about why this is the selling point of soft marketing.

First of all, this member certification is in Webmaster Network brand extracted from a project, can not, but on the one hand why the quality of their website, on the other hand, for the site is a profit model, this is the Webmaster Network brand one of the core advantages, once upon a time, we did not see the webmaster Online services, But then appeared, we also know that Webmaster network editors are top of the soft master, Mo Shi trillion know a good few is this, through a large number of soft text in the information area to promote, so as to attract more users to register, for membership certification services.

Fine Point

The creation of Webmaster network brand should say that its information area of soft paper submission function, webmaster Net home and the author of the soft Web site is the use of dedecms construction of the home page, also through the soft text to fill the content of their website, then this is the site's fine point, but at the same time Webmaster network services, this is just one of them, Soft article submission This is every webmaster are very familiar with, through this soft paper to contribute to the construction of the chain, brand building, if you notice, a lot of activities through this way to achieve, such as forum activities, partner activities and so on, the author has participated in several essay activities is such a way to promote, Or this is the power of the platform.

Secondly, the fine point of soft article submission attracts a large number of small and medium webmaster contributors every day, the number of manuscripts, and a large number of such contributions, depending on the weight of webmaster network and news sources such advantages, a lot of related manuscripts will be ranked in the home page, so when others search this article, but also to obtain traffic, So webmaster network more and more powerful, almost every search if not deliberately SEO optimized webmaster related words will have webmaster network figure, do not know if you have any understanding of this.

Soft Marketing Skills

Mo Shi trillion is writing soft, natural for such a way to understand, but not be proficient, after all, a person's energy is limited, the following author to share the writing of soft marketing skills.

One: The article is best to select the angle is news or story: I believe that we pay attention to the moon, Sister Feng and other network events will notice the use of the form of post stories, but also has news.

Second: Targeted planning writing: the author of the soft literati studio once is for such a thing omission and caused the loss, the marketing effect is not, so learn a lesson is the best soft marketing according to the crowd, environment, series, such as progressive writing.

Third: not out of the brand core and competitiveness: soft literati is mainly for soft training, so we are very good for this grasp, and webmaster network is the same, not out of the core of the site and competitiveness.

Four: Make full use of media communication platform: Soft Wen marketing focus on the spread, and this needs to choose their own platform, the author suggested that a large platform to choose a better effect, but the cost is relatively high.

Today to share these first, after all, the understanding of soft marketing is not a lot, at the same time the actual combat skills have not summed up how much, hope that through this article, can let everyone in writing help, Mo Shi trillion hands the domestic soft Wen marketing writing training website Soft scholar (www.ruanwenren.com) Thank you for your reading, Hope that we can make use of soft wen, soft text as their own website SEO optimization, network marketing propaganda in a university tool to use, the power of the soft text to play incisively and vividly.