Ad League: Guo Meimei of Internet marketing events are you swollen?

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Recently the hottest topic on the Internet, Guo Meimei ranked second believe no one dares to row first, Guo Meimei incident once exposed to the countless working people's heart, in the voice and stir seated, but also caused the public further thinking, constantly disclose the facts and the vine under the various relations let the people surprised, really want to be? We continue to understand one after another the truth of the explosion more sigh, really think how many?

Guo Meimei at the beginning of the incident, is a netizen in Sina Weibo on the attention and found a bright rich women do not cease to show the rich of the post, its own dazzle rich is not strange, it is strange that she passed the Sina Weibo celebrity certification, and the professional certification is "China Red Cross business general manager." The 20-Year-old girl, who claims to be a "big house and a Maserati", is unlikely to have such a fortune so young, given her wealth and job nature. Although it was mentioned in the introduction that she was an actress, but the best part of the play is only to do the supporting role, many times the release of its mansion, famous cars, bags and other photos finally let many netizens up suspicion, "Red Cross" "manager" wealth incredibly rich, "we donate to the Red Cross's money to where?"

The growing trend has finally aroused the concern of the parties and awakened, to June 22, 2011, including cross, Guo Meimei herself through micro-blogging means to the outside world released information.

(pictured by Guo Mei-hyun-rich photo)

Gumbo of the Chinese Red Cross said: In the network to show off the luxurious lifestyle, triggering netizens hot discussion of "Guo Meimei" and the Red Cross has nothing to do. The statement also said that after the relevant information investigation, verification, the Chinese Red Cross does not have "Red Cross Chamber of Commerce" Agency, there is no "business general manager" position, there is no "Guo Meimei" its people.

And Guo Meimei herself also in the sky in the voice of the query on June 22 frequently before and after the release of many micro-blog, include: The company is in partnership with the Red Cross, the Red Cross Chamber of Commerce, we are responsible for life insurance or medical equipment, such as the signing of advertising contracts, advertising in the Red Cross free of charge for the people to serve the medical vehicle. Perhaps the initials of the name cause misunderstanding. And her deletion of the microblog was another explanation: the Red Cross and the Red Cross Chamber of Commerce are basically two different natures, why so many people are holding the Red Cross these three words, it is a person's surname or the same name is a character. But then the microblog was deleted.

By now, the whole affair has been over half a month, can Guo Meimei three words in micro-blog Once the step can still create a great sensation, regardless of people's concern is the Red Cross's love donations are used where, or those who can not be transparent evidence of how much of the money used in good deeds, Or Guo Meimei's Hyun-fu to the people and even in foreign countries caused by the adverse effects and repercussions, I just want to say a little-guo beautiful you really red!

This incident is indeed a sensation, some netizens have pointed out this event or for speculation, there is a micro-bob in the comments, said, "Just with Beijing to understand the matter of the brothers contacted, this event for a network push hands hype event!" We recommend that you cancel your attention. "If this incident is really an event marketing, then she did really very successful, and Lenovo once the red female, Cool bear evolution marketing events, like the network push hands, Network marketing power is really extraordinary, in the television security magazine can not continue to cause people a high degree of response, high concern, Frequently commented event marketing through the network channel propaganda, the outbreak is only in overnight. Network, is really an unpredictable national boundaries, this second he is your heart idol, the next second may he became a great contempt of the wicked. Network promotion, advertising alliance with the Guo Meimei incident further into the minds and eyes of the public, perhaps once we do not understand these industries, but after a series of network radical events over and over again we are more and more familiar with the network, familiar with the network hype, network marketing purposes and processes, And marvel at the great potential of the Internet.

Whether Guo Meimei incident is a real event marketing, I would like to say that event marketing should be correct, beneficial to the public to think, promote social harmony in the direction of development, otherwise the eventual trend may not be successful but unpredictable abyss of despair. Reprint please indicate this article by the Yi Special Advertising Alliance (www.ete.cn) original.