Ad Union dispute who will pay for this?

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For the advertising Alliance, stationmaster are very familiar with, many stationmaster depend on alliance income is very considerable. But the dispute about the alliance is also common, repeatedly banned, no matter what kind of alliances, regardless of the credibility, there will always be disputes constantly. Because the alliance and do the station of the alliance between the position is different, want to maintain the key difference, the dispute nature cannot avoid.

Do not say Baidu, Google such a big alliance, said Stationmaster every day will contact some small alliance. Many webmaster to do before the alliance will consider the other party's integrity, whether it will be deducted amount, whether will k off the account, whether will pay fees on time, these are very realistic problems, is often the key to disputes.

Logically speaking, if the Alliance and webmaster both do good faith, there should be no disputes, but the interests of the issue, not everyone can sober. For the alliance, the industry's unspoken rules exist in the amount of deduction, which seems to have been acquiesced, as long as not excessive, but there is no timely payment, that is the credibility of the problem. For the alliance, if the webmaster's clicks can not bring it effective flow and transformation, the Union will feel that the payment is very deficient, do not want to pay the cost. So find excuses, said stationmaster cheat, brush flow, both sides began to argue.

The Alliance and Stationmaster has own detection way to the flow, has certain standard to the ratio of the effective click rate. Because of the different standards, the conclusions drawn vary, and each other's purpose is to safeguard their own interests. From their own point of view, there are certain reasons, can be justified, so the dispute is not easy to solve.

22nd in the A5 forum bbs.admin5.com fried The most lively is about the "double Advertising Alliance and Guo Yuxiang" between the alliance dispute problem. Guo Webmaster's web site Alliance clicks a Click is more than 50,000, and two clicks only 107, two clicks is the league's effective click Rate, but the alliance to pay its 50,000 clicks, so in accordance with 1000 points to the amount of 80 yuan standard, the Union will pay to Guo Webmaster 4,000 more than the RMB. But as the double alliance, this one or two times between the click Ratio Anomaly, think Guo stationmaster existence cheating behavior. But Guo Stationmaster said that he absolutely did not exist cheating behavior, his website day IP hundreds of thousands of, this data is completely possible, can accept the software detection ...

This issue in the A5 forum was fired very lively, right and wrong webmaster have their own judgment. As a grassroots webmaster is often a violation of the encounter, a lot of webmaster complain no door, so this time the rights of the Guo Webmaster got a lot of webmaster support, the new accounts together, whether or not in this alliance was unfair treatment, want to vent a pass, and even some people are watching lively, and then booing. For a time, the momentum of the mighty, Magnificent.

As a webmaster, encountered such a problem is really very depressed, hard hanging advertising alliance, the result was sealed, the cost of the money said no more. The union company said the seal number on the number, for the stationmaster very disadvantageous, does not have the safeguard. The reason why there are so many problems in the alliance is the lack of a third-party monitoring platform. Alliance and Stationmaster, the alliance is strong, stationmaster loses, have no place to complain, both sides lacks mutually binding force. If there is a third-party platform to monitor the behavior of both sides, the alliance will develop faster. Of course, for clicks, brush flow, payment issues need to be clearly stated in the early stage. For the cost of payment, if the alliance can be paid to the third party platform, wait until the settlement, directly paid to the webmaster, I believe it will be better.

Of course, the alliance still has many problems, not to say so simple, after all, the actual operation may appear many unexpected problems. Webmaster in doing the alliance or should pay attention to the choice, improve vigilance; In addition, for the Alliance company, if promised webmaster, or do not go on, after all, the integrity of the network is not easy to establish. If you want to do long-term development, or avoid short-sighted. (Wen/Meng Jiang)