Adjust the structure of the article to improve the website SEO

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Recently, Baidu released the "Web2.0 detailed strategy", in fact, the anti-spam content is nothing new, garbage articles, whether in Baidu or Google are as hard to troubleshoot the focus. Today to share the article structure and Web site SEO relationship research experience.

Also see a lot of SEO personnel, in the site optimization process, but also to the site to add a lot of original articles, and even some of the company's website are mostly original articles. There are many sources of the article, the company's internal information, some foreign industry news translation, these are external SEO staff easy to obtain. However, the problem arises, a large number of original articles of the website, ranking still not go. After the author's research found that, to a large extent, because of the structure of the article has arisen.

1. Article length and Structure impact ranking

We first look at Baidu encyclopedia article content, length and structure determines the content of the quality. Excluding Baidu's own product impact factors, to see the encyclopedia in Google rankings can be found, article long pages, sentences fluent easy to read pages, can have a good ranking. On the contrary, short space, text piling, accompanied by typos in the content, although the rankings in Baidu is good, but Google can not see the figure. Whether Baidu or Google, in the evaluation of the content of the site, will adopt such a mechanism. You will find this out when you examine your site carefully.

For example, understand the importance of original content webmaster friends, will also find the original article source method. Through the book scan or novel paragraph interception, add some keyword characters or garbled, that is a quick way to generate original articles. I believe many webmasters have seen such sites. Webmaster tools to view, you will find that the collection and ranking is not ideal.

2. Change the wording of the article, give full play to the original content SEO effectiveness

Remember the primary school time to teach teachers how to write a text, several points: first, the article should not be less than 800 words; second, the article needs to have a small title, the paragraph is clear, the theme is clear; three, the important place with quotation marks, separate paragraph (or bold), 41 points to have punctuation; five, the article can not have too many typos and wrong words.

Comply with the above five point principle, can give the search engine to see is the original content of the letter. Can you think back to the content of your website to achieve these points?

An article, to be clear about a problem, at least the word should be more than 500 words. Good article, can make the user easy to read, grasp the central idea, at least should have clear paragraph, straight hit the point. Excellent article, in the description of the problem, illustrated, from different aspects of the elaboration of a problem.

The process of writing an article is always to be read to the user, not just to feed the spider. Look at some SEO blog, such as Mouchangqing, Lou, and so on, can start from the above five points to improve their blog content, even if the update strength can not guarantee daily updates, only from the text content structure to consider, you can get a high weight.

In short, everyone in the article to update the site at the same time, think of their own purposes, not to original and original, to enrich an article content, compared to each article two or three paragraphs, hastily ended much better.

The original from the lazy Moving network www.lanrenbanjia.com, reproduced please specify.