Adopt a link strategy for your site

Search Engine optimization is the search engine on the Web page search features, so that the basic elements of the site construction of the search engine for the principle of retrieval, so that the search engine contains as many pages as possible, and in the search engine natural results ranked in the top, and finally achieve the purpose of the website promotion.

The main job of search engine optimization is to understand how all kinds of search engines crawl http://www.aliyun.com/zixun/aggregation/8400.html "> Internet page, How to index and how to determine the ranking of search results for a particular keyword to optimize the content of the Web page, so that it conforms to the user browsing habits, without compromising the user experience to improve the search engine rankings, so as to improve the number of Web site visits, and ultimately enhance the site's sales capacity or the ability to promote the technology. The so-called "search engine optimization process" is to make the site easier to be accepted by the search engine.

The search engine presents a correlation between the content of the site to each other, and then the browser renders the content to the seeker in the quickest and most complete way. As many studies have found that search engine users will only pay attention to the search results of the first few items, so many commercial sites want to use various forms to interfere with the search of the order of the hit. This is particularly the case with a variety of websites that rely on advertising for their livelihood. The current SEO technology is a lot of short-sighted people, with some of the improper use of SEO cheating means, sacrificing the user experience, blindly cater to search engine defects, to improve rankings, this SEO method is not advisable.

The promotion of search engine rankings, the effect of SEO projects, in part depends on the growth of external links to the site. This may not be a secret for SEO. Search engine hope that the site through its own continuous development, natural access to the external links. This link, the search engine gives a very high voting weight.

Most of the Web site administrators in the country have the habit of exchanging links, or it has been listed as a day-to-day operation of the website. And it is because the behavior of the exchange links becomes more and more common, the search engine is gradually reducing the importance of these links.

Use only the link strategy for your site

SEO need to change a thinking, is in the construction of links, can not only pursue the high weight, high PR value. Now we need a rational analysis of what links we need or can afford. Do not pursue the best, the strongest, as long as the pursuit of the most appropriate.

Reduce Exchange links

In particular, the home page, by exchanging links to promote the growth of external links to the site, in fact, is not a good strategy. The site can exchange links are always limited, if the site's homepage placed a lot of exchange back links, the quality of the site is also falling. If it is serious, the search engine may punish it. Exchange link behavior has become common, too many people rely on exchange links to promote rankings. and search engines hope that the site can rely on high-quality content, natural external links to get the ranking of the promotion, rather than artificially controlled links to promote rankings.

Attach importance to link management

Search engine to the link evaluation and screening, become more and more important and strict than ever before. Therefore, the website link management is also a webmaster need to pay attention to one of the SEO work. If you do not arbitrarily increase the deletion of links, link anchor text use, link building process, including other aspects of the details.

Conclusion: Search engines are becoming more and more complex in the evaluation and screening of links, and the problem of link degree becomes more and more important. For a hope to be able to use SEO to help the long-term development of the site project, a good SEO link scheme, should be said to be critical.

Author: SEO Princess Original: http://www.qq1x.com